Actress Chloe Grace Moretz says she is "appalled" by a billboard promoting her new film after it was accused of fat-shaming.
In a rare example of an actor criticising their own film before it's even been released, Grace Moretz has denounced the marketing for animated comedy Red Shoes and the 7 Dwarfs.
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The billboard in question, which was displayed at the Cannes film, shows Snow White standing beside a taller, thinner version of herself with the caption: "What if Snow White was no longer beautiful and the seven dwarfs not so short?"
The ad has been widely criticised, with self-described plus-sized model Tess Holliday questioning how it managed to get approved by the film's marketing team in the first place.
How did this get approved by an entire marketing team? Why is it okay to tell young kids being fat = ugly? @ChloeGMoretz pic.twitter.com/PVhgwluGTM
— Tess Holliday (@Tess_Holliday) May 30, 2017
This Chloe Moretz cartoon also seems, uh, questionable pic.twitter.com/93ieRc9JnQ
— Kyle Buchanan (@kylebuchanan) May 25, 2017
Moretz - who plays the role of Snow White - has also let her feelings about the billboard known.
"I am just as appalled and angry as everyone else," she tweeted. "This wasn't approved by me or my team. Please know I have let the producers of the film know. I lent my voice to a beautiful script that I hope you will all see in its entirety."
While the Hollywood star was critical of the film's marketing, she did defend the script – arguing it is a "powerful" story for young women.
"[It] resonated with me," she said. "I am sorry for the offence that was beyond my creative control."
Moretz, who has been one of the most sought-after actresses since she was in her early teens, is well-known for turning down roles she sees as anti-feminist.
Red Shoes and the 7 Dwarfs is due to hit cinemas in 2018.
The actual story is powerful for young women and resonated with me. I am sorry for the offense that was beyond my creative control https://t.co/HZP2ydPCAX
— Chloë Grace Moretz (@ChloeGMoretz) May 31, 2017