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TV review: Mad Men - That's a hell of a routine you've got there,

There can't be many men on television less self-aware than Don Draper. In this double bill to begin series six of Mad Men, the first scene proper showed Don sweltering on Waikiki beach reading Dante's Inferno. Even in paradise, the wretched Don is in hell – but of course not a ripple of irony disturbs his furrowed brow.

Helen Gurley Brown: Bestselling author and editor of Cosmopolitan

Helen Gurley Brown was the editor of Cosmopolitan and the author of the controversial, bestselling 1962 book Sex and the Single Girl. She was later the catalyst for the hugely popular Sex and the City series written by Candace Bushnell, in which the main protagonist, Carrie Bradshaw, writes a sex column on her sexual escapades and those of her close friends, as well as musings about the relationships between men and women. Arguably their lifestyles would not have been possible without Brown’s pioneering views.

Marketing guru Sorrell jogs on by with a smile

First came Coca-Cola's free sample bearers. Then the trotting Samsung flag distributors and the Lloyds TSB streamer wavers. And finally, with a broad smile as he bore the fiery symbol of sporting purity, came the millionaire ad man who knows the power of a brand more than any other.

Fallon hits century in hot pursuit of the title

The whole dynamic of the jockeys' championship has changed since Kieren Fallon won it for a sixth time, back in 2003. Even so, the milestone he reached yesterday, when riding his 100th winner of the campaign, confirmed he could yet roll back the years at 46. Fallon still ended the afternoon 11 behind the defending champion, Paul Hanagan, but the satisfaction he would obtain from retrieving the title, after all his notorious vicissitudes, guarantees that he will be giving it everything during the coming weeks.

Mad Memoirs: Ad Men through the pages

Forget industry awards, the real symbol of prestige in adland is writing a book on how to succeed in a notoriously fickle trade. Sam Delaney gets the hard sell

Fallon down despite going Native for first big success of the season

As a man who thrives on momentum, Kieren Fallon has been transparently impatient with a fitful start to his season. He has already changed his agent, in fact, and it was easy to perceive how vexed he felt even after his first headline success of the campaign yesterday. For while Native Khan did more than enough to warrant a crack at the Qipco 2,000 Guineas, back here a fortnight tomorrow, Fallon is likely to end up an exasperated spectator of the first Classic.

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DVD: Mad Men: Season 3 (15)

The penny-pinching Brits may now be running the show, but little else has changed at the Manhattan ad agency.

Campaign goes negative with Brown-baiting posters

First they went for the positive approach – posters of a fresh faced (and rather airbrushed) David Cameron offering voters a brighter and more optimistic alternative to Labour. But when that election campaign was mercilessly lampooned by bloggers, the Tories decided to adopt a different tactic: get negative and get personal.