Nielsen Sports

@nielsensports

The global leader in sports intelligence & measurement empowering businesses around the 🌎 to better engage with audiences via &

New York, NY
Joined February 2009

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  1. Aug 26

    According to our data, global viewership for 's 2020 Spanish Grand Prix grew 14%, garnering 20.7 million viewers worldwide. 🏎️ More 🇪🇸 coverage via 👇

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  2. Aug 21

    “Considering all that MLB is up against this year at the start of its season, from COVID-19 to directly competing with the NHL and NBA playoffs, to getting underway at the heart of summer, these … stats are even more staggering,” Our exclusive data featured in 👇

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  3. Retweeted

    Lyndon Campbell of gives some insights of how sports fans are responding to the handling of , as well as social justice movements. "Leagues, rights-holders, teams, brands, they cannot afford to be silent anymore."

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  4. Aug 19

    The fans have spoken. 🗣️ 💬 Sports should return as soon as it’s safe for athletes, and leagues and teams should support their local communities during COVID-19. ✊ Check out the latest trending data from our U.S. Fan Study: Return of Sports. 👉

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  5. Aug 19

    Tune in today at 1:00pm EST, as our SVP of Sports Leagues and Rights Holders Lyndon Campbell joins to share the latest data-driven insights on what's next for professional sports in wake of COVID-19 and racial injustice. Register:

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  6. Aug 13

    Now live: Our joins for an Ask Me Anything discussion on the future of sponsorship deals and what's ahead for the sports media industry. Stream here via 👉

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  7. Aug 10

    Virtual Olympic Games Final Medal Standings🏅 : 🇺🇸 117 🇨🇳 89 🇷🇺 68 🇯🇵 61 🇳🇱 45 🇬🇧 43 🇦🇺 41 🇩🇪 39 🇫🇷 36 🇮🇹 34 Follow for more insights!

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  8. Aug 6

    Virtual Olympic Games Day 12: 🇺🇸 U.S.: 89 medals 🇨🇳 China: 69 medals 🇯🇵 Japan: 44 medals Team USA's takes home the gold in the men's 200m.🥇 More standings via 👇

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  9. Aug 4

    Virtual Olympic Games Day 10: 🇺🇸 U.S.: 72 medals 🇨🇳 China: 60 medals 🇯🇵 Japan: 39 medals Team GB's wins double gold for eventing. 🏅 🏅 🇬🇧 More standings via and 👇

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  10. Jul 31

    We predict record-high viewership of this year's . One-third of the UK population and more than two-thirds of Formula 1 fans plan to watch , driven by a post-lockdown thirst for live action. More from our via :

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  11. Jul 30

    When you've been quarantining for months but the is finally back tonight.

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  12. Jul 30

    Virtual Olympic Games Day 5: 🇨🇳 China: 33 medals 🇺🇸 U.S.: 29 medals 🇯🇵 Japan: 22 medals 's Katie Ledecky takes home the gold in the 1500m freestyle.🥇 🏊‍♀️ More data projections via &

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  13. Jul 29

    Virtual Olympic Games Day 4: 🇨🇳 China: 28 medals 🇺🇸 U.S.: 21 medals 🇯🇵 Japan: 18 medals takes home the silver in Martial Arts while places third in Triathlon for Team GB.🇬🇧 More statistical results via 👇

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  14. Jul 29

    What's next on the horizon for the global sports economy? 🌐 Our Managing Director Spencer Nolan spoke with 's on COVID-19's impact on sport media rights, new ways of fan engagement, and the future of the commercial landscape.

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  15. Retweeted
    Jul 29

    The sporting world is a key arena for activating awareness and positive change. ✊ According to our data, 64% of fans are open to trying new brands that combat social injustice or take the lead in fighting racism. Our full report via :

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  16. Jul 29

    Day 3 of Virtual Olympic Games🏅 : 🇨🇳 China: 17 medals 🇯🇵 Japan: 13 medals 🇰🇷 South Korea: 12 medals takes home Team Great Britain's 2nd virtual gold medal. More data via 👇

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  17. Jul 28

    Media coverage of the esports industry is accelerating due to COVID-19 and the subsequent shutdown of more traditional sports. 🎮 📈 Our details how brands can utilize esports to engage with new fans and TV audiences via .

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  18. Jul 28

    Team South Korea leads the medal table with two days of competition complete at the Virtual Olympic Games. According to our statistical model, took home Team Great Britain's first Virtual gold medal. 🏅 More standings via 👉

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  19. Jul 27

    With the Tokyo 2020 Olympics postponed due to COVID-19, we've teamed up with to predict the results of every event for Great Britain. 🇬🇧 Our details how our statistical model and data are powering the Virtual Olympic Games.🏅

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  20. Jul 8

    We're excited to announce David Faulknor as our SVP for Product Management. 👏 An Emmy Award winner, David will lead our new product offerings to empower leagues and brands with smarter business tools and fan engagement solutions. Details via 👉

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