Pardon the Disruption: Human Insights into How Tech Disrupts Marketing, AOL Inc

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ClickZ Academy case study

Company: ClickZ Academy

Published: 23 January 2013

Business Area: Marketing Strategies

Format: Audio/Video (.mp3, mp4, mpg)

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Overview:

An influx of new technologies has changed marketing forever. But in the process of changing our business, we've forgotten about the very thing that makes our business possible - the customer. How did this happen? And more importantly, how do we fix the problem?

Please join us for 'Idea Shift: Human Insights into How Tech Disrupts Marketing', a discussion of our recent research into the dynamics among people, technology and marketing.

Sponsored by AOL Inc.