Search Optimization Resources
Your search for "Search Optimization" returned 237 results
SEO, Organic Search
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The 20 Minute PPC Work Week: Making The Most of Your PPC Account in Minimal Time
While many experts would have you believe you need to spend hours or even days to make your PPC campaigns perform better, reality is that you can make a real impact on the ROI of your campaigns by spending just 20 minutes a week. Download this whitepaper to find out how!
Company: WordStream | Published: 30 October 2015
Business Area: Search Optimization | Type: White Paper
Rating: 
3 people found this useful
Clicks, Calls and Conversions: The Top 5 Secrets to Mobile PPC Success
In today's multichannel world, having a clearly defined mobile strategy is crucial to PPC success. With mobile having overtaken desktop search, and 70% of mobile searchers making a call, including calls as part of your PPC strategy is more important than ever.
Company: Invoca | Published: 13 October 2015
Business Area: Search Optimization | Type: Webinar
Rating: 2 people found this useful
PPC Landing Pages: Why They Matter & How To Get Them Right?
Many marketers do not put enough priority into the landing pages. However poorly designed landing pages can halt even the best PPC campaigns and thus should be of utmost importance. Download this whitepaper to understand PPC best practices for landing pages so all your front-end PPC work pays off.
Company: WordStream | Published: 12 October 2015
Business Area: Search Optimization | Type: White Paper
Rating: 2 people found this useful
7 New AdWords Features That Will Change Your Campaigns Forever
Google is constantly testing and releasing new features in AdWords. Last year alone, hundreds of new features have been added, many that weren’t even announced! This guide lists seven new AdWords features that you NEED to be using this year.
Company: WordStream | Published: 30 September 2015
Business Area: Search Optimization | Type: White Paper
Rating: 1 person found this useful
Hacking AdWords: How to Get a (Near) Perfect Quality Score
Quality Score is super important - it lowers your cost per click, it lowers your cost per action, it improves your ad rankings. But how to actually get high Quality Scores? Download this whitepaper to find out 5 key characteristics of a high Quality Score account.
Company: WordStream | Published: 22 September 2015
Business Area: Search Optimization | Type: White Paper
Rating: 2 people found this useful
Choosing a PPC Agency: How to Determine the Right Pay-Per-Click Marketing Agency for You
This guide will walk you through a process for determining which PPC agency is right for you and your campaigns, arming you with a series of questions to help you make the right decision.
Company: WordStream | Published: 09 September 2015
Business Area: Search Optimization | Type: White Paper
Rating: 7 people found this useful
3 Signs That You Need a PPC Agency
Have you been braving the rocky waters of PPC campaign management on your own and discovered that it isn’t as easy as Google would want you to believe? Read this whitepaper to learn if it’s time for you to seek out a PPC agency.
Company: WordStream | Published: 09 September 2015
Business Area: Search Optimization | Type: White Paper
Marketer's Guide to Call Tracking for Local Search
Search has gone local and mobile. And thanks to mobile click-to-call, local search will drive over 50 million calls in 2015. If driving calls and revenue from local search is important, this eBook from DialogTech can help.
Company: DialogTech | Published: 29 June 2015
Business Area: Mobile & Local | Type: White Paper
Rating: 3 people found this useful
Marketing in a Mobile World: Why Calls Are Beating Clicks
Over 50% of digital advertising will be mobile in 2015. As agencies shift ad budget from desktop to mobile, there are new strategies around call attribution and optimization you should follow to truly drive conversions and revenue for your clients and prove the full ROI of your campaigns.
Company: DialogTech | Published: 29 June 2015
Business Area: Mobile & Local | Type: White Paper
Rating: 4 people found this useful
Everything You Wanted to Know About Tag Management
This guide explains how a Universal Container Tag can organize little snippets of code into a lean, profit-optimizing eCommerce machine.
Company: Impact Radius | Published: 21 May 2015
Business Area: Search Optimization | Type: White Paper
Rating: 3 people found this useful
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