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ebook editions
Chapter one
Our Color
Bring Us Your Genes
A Viking scientist’s quest to conquer disease.
When Photographers Are Neuroscientists
Artists who manipulate photos capture the ambiguity—and beauty—of vision itself.
About Your Skin
What you should know about your body’s biggest organ.
Chapter two
True Colors
The Girl Who Smelled Pink
A mother wonders if we are all born with synesthesia.
Ingenious: Mazviita Chirimuuta
Color is a dance between your brain and the world.
Sound and Touch Collide
There might be a little synesthesia in each of us.
The Colors We Eat
Food color does more than guide us—it changes the experience of taste.
Chapter three
Palettes
How Pantone Colors Your World
Why your wardrobe is wine-hued this year.
What Color Is This Song?
Test your inner synesthesia.
The Quest to Mimic Nature’s Trickiest Colors
An artist struggles to reproduce the iridescence of the natural world.
The Phantasmagoria of the First Hand-Painted Films
How the silent screen burst to life with color.
Chapter four
Seeing Colors
The Ambiguous Colors of Nanotechnology
Kate Nichols’ nanoparticle paints have changed how she sees color.
The Reality of Color Is Perception
An argument for a new definition of color.
How Animals See the World
See through the eyes of cats, birds, fish, and snakes.
The Terrifying Uncertainty in Jeff VanderMeer’s Sci-Fi
How the best-selling author brings his incredibly strange worlds to life.
Chapter five
Natural Color
Chasing James Bond’s Hummingbird
I venture to Cuba in search of the world’s smallest bird.
Have We Hit Peak Whiteness?
Our obsession with cleanliness is running afoul of scientific reality.
Encounters with the Posthuman
As bodies meld with machines, are we leaving ourselves behind?
Why Red Means Red in Almost Every Language
The confounding consistency of color categories.
Related Facts So Romantic
“Reality provides us with facts so romantic that imagination itself could add nothing to them.” —Jules Verne
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