FAIRFAX BLUEPRINTS - RICH MEDIA, MADE EASY
Fairfax Blueprints are a new framework solution designed to create high impact rich media executions, quickly and easily.
Available for a wide range of ad units across desktop, smartphone, tablet and video, Fairfax Blueprints use pre-build code bases to simplify the creative production process and reduce delivery turnarounds times to under 5 days.
Fairfax Blueprints support a variety of creative formats such as HTML5, static images and video files as well as social sharing links and analytic trackers, all while seamlessly integrating into the Fairfax Media digital network.
STEP 1. Choose a Fairfax Blueprint:
Relevant Ad Specs pages are branded with a ‘B’ to make it easy to identify Fairfax Blueprints rich media executions.
Select a Fairfax Blueprint from the wide range of options below:
Desktop
Tablet
Mobile
- Mobile in-App Interstitial Screen takeover
- Mobile BreakUp
- Mobile Streaming Banner
- Mobile – Domain Mobile inline Ad
- Mobile Expanding Banner
- Mobile OTP
- Mobile Sushi Train
Video
STEP 2. Supply the creative assets listed on the relevant ad specs page:
Creative assets normally required for a Fairfax Blueprint rich media execution include:
- Video files
- Images
- Analytics (impression & click trackers)
The Fairfax Blueprints service does not cover asset design such as imagery, video production and video editing. We still need your creative team’s awesome designs and work!
Visit the Ad Specs page of the relevant Fairfax Blueprint ad unit for information on required assets and to view demo pages.
STEP 3. Sit back and relax while we turn your creative assets into rich media executions:
Fairfax Blueprints have a production delivery time up to 5 days - guaranteed!
CONTACT US
We’d love to hear your thoughts and comments, after all “feedback is the breakfast of champions.”
Please contact us at: blueprints@fairfaxmedia.com.au
AFTER A CUSTOME DISPLAY OR CONTENT SOLUTION?
Fairfax Media’s Digital Innovation Services (DIS) unit is an in-house team of specialists responsible for conceiving, building and project managing new custom rich media ad executions and content based solutions.
For more information, visit the Digital Innovation Services page
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