Turn insights into action.
Get stronger results across all your sites, apps, and offline channels. Google Analytics Solutions offer marketing analytics products for businesses of all sizes to better understand your customers.
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“Google’s analytics products helped us improve engagement by 33% and click-throughs by 21% for content promotions on our homepage.”Mia Vallo - Sr. Director, Marketing Analytics, National Geographic
Say hello to Google Surveys 360.
Meet the latest addition to the Google Analytics 360 Suite.
The new Surveys 360 is designed to help you get the most out of your market research. Through advanced features, like zip code targeting and user list targeting, you’ll be able to reach high-priority and test markets and gain a better understanding of your marketing impact.
Products
Powerful marketing analytics solutions for companies of all shapes and sizes.
Google Analytics 360 Suite
Advanced solutions for large companies.
Introducing the Google Analytics 360 Suite, a set of integrated data and marketing analytics products designed for the needs of marketers in the world's largest companies.
Featured Resources
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Guide
Measurement Strategy
How to build a culture of growth: Optimize the customer experience.
Learn how marketing optimization can transform your organization into a growth engine by focusing on the customer experience and making it better.
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Whitepaper
Measurement Strategy
MIT report: How data analytics and machine learning reap competitive advantage.
See how data-driven organizations like Progressive and Macy’s are using data analytics and machine learning to speed from insight to action — and drive business results.
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Whitepaper
Measurement Strategy
Measuring marketing insights: Harvard Business Review article collection.
Today’s marketers have access to more data than ever — but more marketing data doesn’t always add up to better performance. Harvard Business Review investigates how leading companies turn data into marketing insights.
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Services & Support
Help when you need it.
Whether you’re using one of our free products or the Google Analytics 360 Suite, we have services and support options to meet your business needs.
Get full access to our Help Center, communities, and online resources.
We offer a variety of self-service support, training, and community resources to help you succeed.
Enterprise support and services for those who need more.
The Analytics 360 Suite comes with a team of dedicated experts who help support your business from implementation to ongoing training.
A network of partners provides the right solution for your business.
Depending on your needs, our global partners will help you manage complex implementations, design custom solutions, and provide an array of other services.