Social Media Intelligence & Monitoring Tools

Social Media Intelligence

We move beyond superficial social listening and dig deeper to parse and decode conversations around local and global events, dynamic behaviors, and market and cultural trends.

Our intelligence solutions combine agile technology with an investigative approach to provide a sophisticated understanding of the events and conversations impacting your business.

Strategic Intelligence

Our analysis of market conversations, whitespace opportunities, and industry developments will guide your strategy and business growth.

News Intelligence

We track the flow of information and trace the origins of conversations to help you dispel digital disinformation and identify early indicators of news, trends and events.

Crisis Intelligence

We provide 24/7 monitoring and understanding of conversations developing across the social ecosystem to identify early indicators of potential crises or to quickly diffuse existing digital threats to your brand reputation.

Creative Intelligence

We deliver consumer insights and trends to inform your creative strategy and messaging across channels.

Case Studies

Case Study

Helping CPG Brand Navigate Backlash on Social Media

Case Study

Misinformation During Ireland’s Eighth Amendment Referendum Vote

Case Study

Misinformation During 2017 French Presidential Election

Case Study

Verification of White Nationalist Rallies in Charlottesville

Case Study

Storyful Partners with Google to Combat Extremist Content on YouTube

Thought Leadership

The Anatomy of Social Media Controversy: A Series

Thought Leadership

From Fringe to Mainstream: Tracking the Pathways of Misinformation on Social Media

Thought Leadership

Gab: Inside the Far-Right Platform Frequented by the Pittsburgh Synagogue Shooter

Our Cognitive Context partnership with Storyful is part of our larger strategy to forge the smartest and most advanced thinking into our work. Our ability to co-create with Storyful to develop critical business and communications insights based on social data has been exhilarating. More importantly, it has led to stunning work with our clients, work that would not have happened without our partnership.
- David Krejci, EVP, Digital Crisis and Issues, Weber Shandwick

I've worked with many companies that help brands navigate social media, but none have provided me with the depth, context, and "social understanding" that is core to Storyful's value. The intelligence team at Storyful produces insights that are quick, accurate, and unique - it's like adding 50 IQ points to our consumer understanding.
- Angelique Bellmer Krembs, EVP, CMO News America Marketing

Intelligence

Understand the context behind the conversation