Learn how to use TrueView in Bid Manager to reach your audience on YouTube.

Bid Manager users, learn how you can use TrueView to reach your audience on YouTube. Take our e-learning to learn how to build a TrueView campaign, set up targeting, build creatives, create line items, and review performance. Take the course on Academy for Ads (log-in required): goo.gl/XpwZCi

Mercedes-Benz needed to reach a large premium audience, and with Programmatic Guaranteed through DoubleClick, they could. Read how a recent campaign reached 2 million unique users in one day: https://goo.gl/Vnwcsr

If you’re new to DoubleClick Search, take the new Get started with DoubleClick Search Learning path in Academy for Ads. Learn how to create an advertiser account and sync with an engine account, along with all the steps for creating campaigns, ad groups, ads, and keywords.

The Learning path also covers how to implement conversion tracking with Floodlight tags, how to monitor performance, and how to optimize with bid strategies. Pass the Assessment and earn an Achievement to show that you know your stuff.

Try it now in Academy for Ads (log-in required): https://goo.gl/PgG1iQ

This Tip Tuesday, see how EA Sports engaged audiences across devices in real-time during live games. Be #InspiredByData. Try referring exciting TV moments in your next campaign:
https://goo.gl/vqaFzO

This Tip Tuesday, see how KK.no allowed advertisers to match their ad creative to the glossy look and feel of the site. Get #InspiredByData to implement responsive and native ads in your next campaign: https://goo.gl/zRINFH

DoubleClick Campaign Manager users, learn how to serve a mobile ad campaign.

Get an introduction on how to run video advertising in DoubleClick Campaign Manager. Take the Learning path in Academy for Ads and earn an Achievement (Login required): https://goo.gl/EAuZVZ

The Google app used data and DoubleClick Creative Solutions technology to replicate their app in an ad, delivering 1,335 creative iterations, and consolidating the media management to just a few campaigns — rather than 1,000+. Read how they engaged their audience and lifted intention to use the app: https://goo.gl/jEVZsW

DoubleClick Campaign Manager users, learn how to serve a mobile ad campaign.

Get to know mobile advertising, how to successfully run mobile ads, as well as track and report with DoubleClick Campaign Manager.

Take the Learning path in Academy for Ads and earn an Achievement (Login required): https://goo.gl/ft9DZE

We’re starting Tip Tuesdays to help marketers get #InspiredByData. See how Paramount Pictures recently teamed up with Google to launch a uniquely authentic campaign for the movie Star Trek Beyond. Learn how to implement engaging video formats into your next campaign: https://goo.gl/tb9qfK