BRAND OVERVIEW
Brisbane Times filled a void in the Queensland media landscape, delivering breaking news, entertainment and sport around the clock. Queensland news and entertaining blogs by local personalities are supported by national and international coverage using the resources of the wider Fairfax network.
As the audience grows, Brisbane Times continues to deliver new and exciting content to meet the needs of both visitors and advertisers.
BRISBANE TIMES APP FOR IPAD
The Brisbane Times iPad app is the latest innovation from Fairfax Media, Australia’s number one news tablet app publisher. Featuring live news 24/7 and a specially curated Editor’s Choice section, with the best stories of the day, the new iPad app establishes the Brisbane Times as a multi-platform newsroom.
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending November 2016 | Nielsen Digital Ratings Monthly November 2016.
Demographics
- 22% 14 to 29
- 28% 30 to 44
- 33% 45 to 64
- 18% 65 Plus
- 28% Social Grade A
- 22% Social Grade B
- 18% Social Grade C1
- 17% Social Grade C2
- 14% Social Grade DE
- 15% Less than $40,000 per year
- 22% $40,000-$79,999 per year
- 18% $80,000-$119,999 per year
- 22% $120,000 or more per year
- 28% Managers
- 4% C-Suites
- 19% Business Decision Makers
- 9% Technical Trades
- 4% Community & Personal Services
- 7% Clerical & Administrative
- 4% Sales
Total digital readership
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Unique Audience1,125,000
-
Page Views16,820,000
-
Time Per Person (hh:mm:ss)0:27:38
Desktop readership
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Unique Audience854,000
-
Page Views9,024,000
-
Time Per Person (hh:mm:ss)0:23:12
Smartphone readership
-
Unique Audience163,000
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