BRAND OVERVIEW

The Sun-Herald City2Surf is the world’s largest running race and Sydney’s favourite sporting event. Held on the second Sunday in August, each year more than 85,000 registered participants raise over $4 million for charity. The 14km course starts in Hyde Park in the CBD, up Heartbreak Hill and on to the spectacular finish at Bondi Beach. Elite runners, joggers and walkers from around the world are joined by many dressed in novelty themed costumes as well as live bands and DJ’s performing along the route. The race is telecast live throughout Australia on Network Ten.