By Mason Ng, Vice President, Search Distribution
In November, we announced our partnership with Mozilla and have worked closely with their team to bring a sleeker, modern search experience to millions of Firefox users in the US.
We’re excited by the early response and are looking forward to continuing to work together with Mozilla to push the technology forward - improving the user experience on search and bringing the best of the web front and center.
If you’re using Firefox, it’s simple to make Yahoo your guide to the web:
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Click on the search icon in your search bar. Then choose “Change Search Settings”.
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Under “Default Search Engine” select Yahoo from the drop down menu.
We look forward to rolling out the new search experience to all browsers. To learn how to set your default search to Yahoo on any browser, please visit the Help Center.
Happy 2015, Yahoo users! We’re officially a week into the New Year, and it’s no surprise that you have resolutions on your minds. This week on Yahoo, searches for [new years resolutions] are spiking a whopping 1,106%, with men making up 54% of those searches.
Based on your searches this week, you’re looking for ways to challenge yourself both financially and health-wise this year – it’s no wonder the gyms are packed and the restaurants are empty! The top-spiking [challenges] this week on Yahoo related to fitness are the [30 Day Plank Challenge], the [30 Day Ab Challenge], and the [30 Day Squat Challenge]. Other challenges include the finance-related [52 Week Money Challenge] and the health supplement nutrition [Advocare 24 Day Challenge].
Happy 2015 from Yahoo! We wish you luck – whatever your resolution may be.
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Is it January already? Happy 2015!
Each new year brings a wave of resolutions. Maybe you want to be better about managing your finances, or decide to quit smoking, learn a new language or start volunteering? Or, as you wean yourself off the remaining peppermint bark and leftover eggnog, you might commit to revamping your fitness routine.
2014 was a BIG year for the health conscious. Searches for [dukan diet], [paleo diet], and [mediterranean diet] topped the charts. We know that getting in shape or losing weight is no easy feat and sometimes mirroring the habits of health guru superstars helps keep us on track and motivated. It is no surprise that searches for [Jillian Michaels], [Dr. Oz], and [Sanjay Gupta] and other health professionals were particularly popular the past twelve months.
What will your 2015 health trends look like? If they’re anything like the resolutions you set in 2014, chances are you will check-out a detox with a [colon cleanse], [liver cleanse], or even go so far as to try the [master cleanse], all of which were top searches in 2014.
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We can’t contain our excitement for the holiday season! And based on the top searches on Yahoo over the past month, neither can you. Whether you were looking to get your hands on the in-demand Frozen doll, or contemplating what to get the tech-obsessed kid in your life, the gift of giving was top of mind for users.
When it comes to gift ideas for little ones, [Monster High], [Skylanders] and [Disney Infinity] rounded out the top three most-searched toys for kids this month on Yahoo. Tech “toys” were also a big hit this year: [smart watches 2014], [bose soundlink mini], and the [samsung note] were the top-searched and most coveted gadgets this week on Yahoo.
And don’t forget about holiday party gift giving! [White elephant gift ideas], [holiday gift baskets], and [gourmet gift baskets] were among the top-buzzing gifts this season.
Happy holidays from Yahoo!
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The countdown to Thanksgiving is well underway and we’re ready to get our “gobble gobble” on!
From alternative Thanksgiving Day dinner options to turkey recipes, sides and pie, Yahoo users are excited to eat.
Searches for Thanksgiving Day ‘take-out’ like [Whole Foods Thanksgiving Menu], [Cracker Barrel Thanksgiving], and [Boston Market Thanksgiving Menu] are at an all-time high. However, Yahoo users are hot on the trend of [turkey brine] - spiking a whopping 2210% this month. Other turkey searches include [butterball turkey], spiking 610%, and [how to smoke a turkey], up 418%.
Top-searched potatoes on Yahoo:
Top searched stuffing recipes this month on Yahoo:
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Cornbread Stuffing
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Stove Top Stuffing Recipes
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Sausage Stuffing
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Crockpot Stuffing
Top spiking pies this month on Yahoo:
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[pumpkin pie from scratch] up 1932%
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[pecan pie] is up 1776%
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[sweet potato pie] up 577%
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[dutch apple pie] up 156%
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[lemon meringue pie] up 127%
- [apple pie moonshine recipe] up 114%
[gif source - crushabledotcom]
Hey, good lookin’. November is here and alongside pumpkin spiced lattes and sweater weather we also get to celebrate the beginning of this year’s Movember, a popular challenge to raise money and awareness for men’s health. This one’s for you, dudes.
Searches for [no shave november 2014] are spiking 1170% on Yahoo this month, with 69% of searches from men, and 31% from women. Top hairy cities searching include Atlanta, Dallas, Washington, D.C., Philadelphia, and Houston.
In just the past week, top searches on Yahoo include [movember rules], [what is movember], and [how to grow a mustache]. Who knew mustaches could spark so much interest?
Which do you prefer – a beard or a mustache? Over the past month on Yahoo, searches for [mustaches] are spiking 5x more than searches for [beards].
Top searched mustache styles this month on Yahoo include:
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