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Introducing Optimizing AdSense
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Learn how to optimize your website at your own pace with our first online course for AdSense publishers — Optimizing AdSense. | |||||
Welcome to Optimizing AdSense
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Learn about the four factors that impact AdSense success and how Optimizing AdSense can help you identify ways to grow your revenue. | |||||
Lesson 1.0: Understanding CPC and CPM
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Lesson 1.1: Choosing ad types
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Lesson 1.2: Selecting ad sizes
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Lesson 1.3: Allowing and blocking ads
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Lesson 1.4: Creating custom channels
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Lesson 1.5: Performing A/B tests
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Lesson 2.0: Understanding CTR
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Lesson 2.1: Improving ad location
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Lesson 2.2: Choosing ad colors and styles
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Lesson 3.0: Understanding impressions
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Lesson 3.1: Key players and the auction
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Lesson 3.2: Understanding ad targeting
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Lesson 3.3: Increasing ad coverage
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Lesson 3.4: Improving page speed
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Lesson 3.5: Fixing crawler errors & rejected ad requests
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Lesson 4.0: Exploring other Google products
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