All Media & Entertainment content

18 Results

Case Study

@TheEconomist drives an increase in subscriptions with tailored audiences

Learn how The Economist achieved a 20% increase in paid subscriptions by targeting and engaging users through tailored audiences.

Case Study

@ComedyCentral targets fans and earns app installs with Promoted Tweets

See how Comedy Central used Twitter's exclusive targeting to reach #BieberRoast fans and serve them an install ad directly in their timelines.

Case Study

Sky Sports Rugby and Samsung UK use Twitter Amplify to connect with rugby fans

See how Samsung Mobile UK and Sky Sports partnered with Twitter to boost their partnership and connect with rugby fans.

Case Study

How does a last-minute theater ticketing app acquire and re-engage theater fans?

Learn how TodayTix, a last-minute ticketing app, acquires and re-engages theater fans.

Case Study

How can a premium TV channel use a new series to increase brand recognition?

Learn how AMC Latin America scared up 25M impressions and built buzz around the new "Fear the Walking Dead" series.

Research

New research: Twitter TV fans tune in live to their favorite shows

Learn about engaged TV fans on Twitter and how brands can be a part of the live TV conversation.

Research

Game time on Twitter: A recipe for your brand’s success

How brands can influence sports fans’ food and alcohol choices and translate that influence into greater revenue.

Perspective

Behind the screens: how @Airbnb created its winning #LiveInTheMovies campaign

Airbnb was not an official Oscars sponsor, but created its own conversation and creative campaign with #LiveInTheMovies which won Twitter’s #Creativity award. Take a look behind the screens to see how the company did it.

Research

Twitter drives higher brand impact than other premium video properties

As video continues to be a preferred storytelling medium, Twitter’s research with Dentsu Aegis Network and MediaScience uncovers how brands can effectively make the biggest impact.

Case Study

Xbox UK gets gamers excited for the Halo 5 launch with Promoted Trends

See how Xbox UK drove views of its TV ad with Promoted Video and got its audience involved in the story with a Twitter Polling Card.

Results 1 - 10 of 18

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