BRAND OVERVIEW

The Sun-Herald and The Sunday Age’s must-read weekly magazine, Sunday Life’s one big goal is to inspire. Inspire your body, inspire your mind.

With this in mind, Sunday Life creates beautiful, lively and inspirational pages in food, home, fashion, travel and health & wellbeing. With every single page, we want to motivate – whether it’s with a new idea or thought, a trend or tip, a profile, a real-life story, or a drive to purchase or activity.

Download the Sunday Life Media Kit

Download the Sunday Life Short Credentials

Download the Sunday Life 2017 Deadlines

View Sunday Life Ad Specs

Demographics

Gender
39% Male
61% Female
Age
  • 7% 14 to 29
  • 17% 30 to 44
  • 42% 45 to 64
  • 34% 65 Plus
Social Grade
  • 34% Social Grade A
  • 24% Social Grade B
  • 19% Social Grade C1
  • 14% Social Grade C2
  • 9% Social Grade DE
Income
  • 11% Less than $40,000 per year
  • 19% $40,000-$79,999 per year
  • 15% $80,000-$119,999 per year
  • 25% $120,000 or more per year
Lifestage
9% S.I.N.K.S
9% D.I.N.K.S
21% Families
42% Empty nesters
Occupation
  • 31% Managers
  • 4% C-Suites
  • 15% Business Decision Makers
  • 3% Technical Trades
  • 4% Community & Personal Services
  • 8% Clerical & Administrative
  • 3% Sales
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Oct 2016 | Nielsen Digital Ratings Monthly Oct 2016.

Print readership

  • NSW
    409,000
  • VIC
    338,000
  • Total
    747,000

Print overview

Sunday_life_tab1
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Oct 2016 | Figures are Average Issue Readership.

Get in touch with us

Nerissa Corbett
Brands and Audiences Director, Prestige
Fairfax Media
+61 (02) 9282 2096 Email Nerissa Corbett
Lauren McIntyre
Brands and Audiences Manager, Prestige
Fairfax Media
+61(02) 9282 1064 Email Lauren McIntyre