Man complains about women shopping in pyjamas - and it doesn't go down so well

A British man who labelled two women "bloody disgusting" for wearing pyjamas while grocery shopping has faced a backlash online after his comments went viral.

Chris Cooke shared a snap of the women (which in and of itself is creepy) to Tesco's Facebook page, along with this now-deleted complaint:

"Dear Tesco, please can you put a rule in place that people like this will not be served in your stores. It's bloody disgusting. This was at 7pm last night at your Tesco Salford store and I have seen other people dressed similar on a regular basis. I mean who doesn't have the time to get changed into clothes to go shopping."

Mr Cooke's Facebook complaint. Image/Facebook.

Tesco subsequently responded to Mr Cooke, informing the disgruntled customer that while they do not have a "formal dress code" they rely on their management team "to use their discretion and common sense."

"Many of our customers have told us that they feel uncomfortable when they see other shoppers wearing unsuitable clothing in our stores," the chain wrote, "and we do try to find a balance that everyone is happy with."

A Tesco spokesperson told the BBC that while the post had "generated a lot of discussion" nightwear was not banned from stores and would not be as a result of Mr Cooke's complaint.

Unsurprisingly, Mr Cooke's comments weren't popular as they spread across social media. 

"Dear Tesco," one Facebook commenter wrote. "Can you please put a rule in place that people like Mr. Cooke will not be served in your stores. I for one find it uncomfortable to have to shop alongside people who spend their time taking photographs of strangers minding their own business rather than just ignoring things that do not affect them in any way, and have seen other people before making complaints on a similar basis. I mean who doesn't have the time to just ignore these women and carry on shopping."

"Maybe people like myself are severely sick and disabled," shared another, "and by the time we've actually got dressed we would be too sick to actually then get out. People should be allowed to wear whatever they want to wear. As long as it not harming anyone else what is the issue?"

Over on Twitter, the response was similarly perplexed ...