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We limit the lifetime of our cookies to 13 months and so you will be asked about your cookie preferences again no later than 13 months since the last time we asked you. You can of course opt-out of cookies and update your consent at any time during your experience through our cookie preference tool. If you do not opt-out of cookies or subsequently update your consent, and continue to use our sites, you consent to the use of cookies as described. If you choose to opt-out of cookies or remove your consent subsequently, we will necessarily have to ask you about your cookie preferences when you use our sites. The pop-up message will therefore reappear more regularly. For further detail please see the "Why does the message explaining cookies keep appearing?" section below.
A pop-up message will appear the first time someone visits our site to notify them of our use of cookies and how to change preference. There is a 20 second timer on this after which the pop-up will disappear. If you continue to get this pop-up then you most likely have cookies disabled or you have opted out of functional cookies. We use a persistent cookie to remember your preferences, but this only works when cookies on our site are enabled and functional cookies are allowed.
We have chosen to use TRUSTe as our ‘cookie preference’ tool provider, utilising their ‘consent manager’ technology. to provide our users with an easy and transparent 'cookie preference' tool. TRUSTe is a leading Data Privacy Management company which assesses, monitors, and certifies websites, mobile apps, cloud, and advertising channels in relation to data collection and usage practices. The company incorporates regulatory requirements and industry best practices. More information on TRUSTe can be found at their website: http://www.truste.com/about-TRUSTe/ although please note that we are not responsible for any content on external websites.
The European Advertising Standards Alliance (EASA) is the single authoritative voice on advertising self-regulation issues. It promotes high ethical standards in commercial communications by means of effective self-regulation, while being mindful of national differences of culture, legal and commercial practice.
The Interactive Advertising Bureau (IAB) is comprised of more than 500 leading media and technology companies that are responsible for selling 86% of online advertising in the United States. The IAB educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. The IAB is committed to the continued growth of the interactive advertising ecosystem in tandem with ethical and consumer-friendly advertising practices. The IAB Board of Directors is authorised not only to develop and maintain this Code of Conduct, but to also establish and implement procedures and guidelines for the purpose of determining when violations or failures occur and for allowing the Members to participate in a resolution and remediation process that is both reasonable and fair to the Members and the industry in which the Members do business.
The European Interactive Digital Advertising Alliance (EDAA) is "a cross-industry self-regulatory initiative that was developed by leading European bodies to introduce pan-European standards to enhance transparency and user control for online behavioural advertising" as explained on their website www.edaa.eu. You can get more information about how to exercise your online choices on their website as well.
The Digital Advertising Alliance (DAA) serves the same mission as the EDAA in the United States. You can learn more about online behavioral advertising and your online choices on their website http://www.aboutads.info/choices/
EASA is becoming an industry standard and reflects the same high ethical standards for which we strive. As we want to make sure it is as simple and straightforward as possible for our readers to manage their preferences, we have committed to adhering to these standards.
For more information on cookies, see: www.allaboutcookies.org
For more information on EASA, see www.easa-alliance.org
For more information on the IAB code of conduct, see: www.iab.net/public_policy/codeofconduct
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