'The wall of silence is excruciating': ITV's version of The Voice is branded 'cruel' as coaches keep their backs turned to unsuccessful hopefuls and are seen grimacing through auditions
Viewers have criticised ITV's version of The Voice UK for cutting out any constructive feedback to unsuccessful acts.
While the BBC version saw the coaches explain their reasons for not spinning their chairs around for less-impressive acts, the new format just sees singers who fail to get selected left to walk off the stage in silence.
Some viewers took to Twitter to suggest the format had altered to accommodate the fact that ITV need to allow extra time for ad breaks, while the BBC didn't have that to worry about.
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'The wall of silence is excrutiating': ITV's version of The Voice is branded 'cruel' as coaches keep their backs turned to unsuccessful hopefuls and are seen grimacing through auditions
'The wall of silence when nobody turns is painful to watch! Much better when the judges have some advice to offer,' came one tweeter.
'Missing the constructive criticism and reasons for not turning!' another posted.
A third wrote: 'Not keen on this wall of silence. Part of the appeal was seeing the judges faces when they missed an 'archetypal' pop star type! #thevoiceuk.'
A fourth typed: 'The wall of silence when no-one turns is excruciating. The kindness of feedback has been sacrificed for the sake of ad breaks #thevoiceuk.'
Someone else posted: 'No feedback is just cruel!'
'Even the judges look gutted they can't give feedback if none turn,' remarked another.
Cruel: Some viewers took to Twitter to suggest the format had altered to accommodate the fact that ITV need to allow extra time for ad breaks, while the BBC didn't have that to worry about
Despite the first act of ITV's new series of The Voice, Jason Jones, receiving unanimous votes from the panel of coaches, there were plenty of tears to be had over the remainder of the episode.
And the coaches - who are all new to the series save for Will.i.am (although Tom Jones has appeared on it two seasons ago) - came across rather harshly as they were seen openly grimacing at some of the acts.
The first act to be disappointed was Jenny Jones, who failed to coax any of the judges to turn around with her vocals.
He can't look! The coaches were openly seen cringing at Jenny's higher notes as she sang If I Ain't Got You by Alicia Keys. Will.i.am was even seen with his head in his hands
The coaches were openly seen cringing at Jenny's higher notes as she sang If I Ain't Got You by Alicia Keys.
Will.i.am was even seen with his head in his hands.
Jenny was seen strolling back off the stage in tears, greeted by her family who were equally distraught.
Some felt this was unfair, as one tweeting viewer posted: 'How did Jenny Jones not get through on The Voice?!? FIX!!!!'
Next to have her dreams crushed was Rachel Rose, who was left sobbing to the camera and desperately explaining that she 'doesn't want to be a waitress anymore'.
Judging you: Next to have her dreams crushed was Rachel Rose, who was left sobbing to the camera and desperately explaining that she 'doesn't want to be a waitress anymore'
Distraught: Later on, Jamie Grey auditioned to no avail, which left his entourage of female friends and family crying desperately on the floor over the lack of judges' votes
She sang Ellie Goulding's Love Me Like You Do, but failed to provoke a chair spin.
It was after this performance that Gavin Rossdale explained that he liked her voice - which the other judges agreed with too - but added that he needs to 'get the shivers' to turn his chair around for an act.
Later on, Jamie Grey auditioned to no avail, which left his entourage of female friends and family crying desperately on the floor over the lack of judges' votes.
He sang a cover of All Saints' hit Never Ever; but failed to set any of the famous red seats spinning.
'Are The Voice judges deaf? That Jamie was unreal...keep going lad, don't give up!!' one fan of Jamie's typed onto Twitter.
Hard on the ears? The coaches were openly seen cringing at Jenny's higher notes as she sang If I Ain't Got You by Alicia Keys
Judges tiff: Things were off to a feisty start as the coaches fought over the first auditionee of the new season, Jason Jones
There were, naturally, some successful participants on the debut episode.
Things were off to a feisty start as the coaches fought over the first auditionee of the new season, Jason Jones.
The 31-year-old - who works in a call centre job for people who require roadside assistance - wowed with his rendition of Pillow Talk by Zayn Malik.
Then there was the obscurely-named Truly Scrumptious Ford who was selected by Gavin Rossdale for his team.
Other successful auditionees were boy band Into The Ark and best friends Mo Adeniran and Max Vickers, all of whom got through to the next stage of the competition.
Success stories: Other successful auditionees were boy band Into The Ark and best friends Mo Adeniran and Max Vickers, all of whom got through to the next stage of the competition
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