BRAND OVERVIEW
ExecutiveStyle is Australia’s premier destination for sophisticated professionals who enjoy the finer things in life. Whether it’s a prestige car, a tailored suit, a beautiful timepiece or a fine whisky, we know it’s the things you want – not the ones you need – that generate the biggest buzz.
It’s also about living the life you want, from fine dining and top-shelf sipping to a luxury property purchase and how you keep yourself in top shape – mentally and physically – every day of your challenging but rewarding life.
The site offers advertisers access to an aspirational audience through new content marketing solutions, video, digital ad units and the opportunity to own exclusive environments.
Executive Style is a part of the Fairfax Business Network; a collection of Australia’s most trusted business and personal finance brands.
ExecutiveStyle has three distinct audience profiles who have their own values and browse the site in various ways, from Trending Millennials who are just starting out in their careers to the Refined Executive who has established their career.
To reach this exclusive audience, Fairfax D&A (Data & Audiences) have created three highly qualified profiles to help you target your campaigns across Fairfax Media sites.
Refined Executives - Socially aware 50+ year olds
Demographics
- 18% 14 to 29
- 32% 30 to 44
- 35% 45 to 64
- 16% 65 Plus
- 37% Social Grade A
- 23% Social Grade B
- 18% Social Grade C1
- 15% Social Grade C2
- 7% Social Grade DE
- 10% Less than $40,000 per year
- 18% $40,000-$79,999 per year
- 22% $80,000-$119,999 per year
- 31% $120,000 or more per year
- 38% Managers
- 5% C-Suites
- 26% Business Decision Makers
- 8% Technical Trades
- 4% Community & Personal Services
- 5% Clerical & Administrative
- 4% Sales
Total digital readership
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Unique Audience237,000
-
Page Views630,000
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Time Per Person (hh:mm:ss)0:03:05
Desktop readership
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Unique Audience218,000
-
Page Views361,000
-
Time Per Person (hh:mm:ss)0:03:15
GET IN TOUCH
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