The Power of Sundays

The Power of Sundays

In a fragmented world, you need certainty. A reliability that your audiences will be delivered.

And every day, we deliver audiences.

With scale, and with certainty.

On a Sunday we reach approximately 4 million people.

That’s not just once a year. That’s every Sunday, every single week of the year.

Harness the power of our Sunday audience

Mass market scale:
Approximatlely 4 million Australians read one of our Sunday newspapers every week*

Deep relationships:
44% of readers say our Sunday paper is an important part of their Sunday**
Over 4 in 10 agree it's how they stay in touch with the world**
Over 1 in 5 agree it sets the tone for Sunday and the week ahead**

Influence & action:
Over half have cut out an article in the Sunday paper to refer to later**
More than 1 in 3 have purchased an offer after seeing it in one of our Sunday papers**
46% have gone in store after reading about it in one of our Sunday papers**
Drives word of mouth, with 3 in 4 sharing something they have read**

Our Sunday network offers advertisers rapid-build, mass-market scale and is an invaluable media choice.

*Source: emmaTM conducted by Ipsos MediaCT, 12 months ending July 2015
**Source: News Corp Australia, Pulse Consumer Panel, Sunday Survey May 2015 n=1552