THE MONTAGE
The Montage is a fusion of multiple rich media executions which combine to deliver initial high impact initial messaging as well as prominent branding and functionality should a user choose to engage further.
This is a Digital Innovation execution.
Demo
See the execution on smh.com.au or view the YouTube clips for Vodafone, Audi & Microsoft Kinect.
Rules
Available on selected homepages only. For more info please refer to the “Fairfax Ad Product Site Matrix”
Dimensions and Specifications
The Montage consists of multiple different ad units, primarily the OTP, FPVC and Gutters. However similar, there are slight variations listed below. An alternative to the FPVC leave behind, is an expanding Mini-site. Expanding Mini-sites cover the content width, on click or countdown the expansion can contain related content.
Initial Extra-Wide OTP |
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Module | Dimensions (w * h) pixels | File Type | File Weight | Notes |
Extra-wide OTP | 1240×550 | HTML5 Duration: 10 sec | 100kb | Covers the Gutters on load Capped at 1 impression / UB / day Please see specs. |
FPVC/Mini-site |
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Module | Dimensions (w * h) pixels | File Type | File Weight | Notes |
FPVC | 300x250 | HTML5 | 100kb | Please see specs. |
Mini-Site | 990x550 | HTML5 | Polite download | Mini-sites cover the content area. Contains related content. |
Leave Behind Gutters | ||||
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Module | Dimensions (w * h) pixels | File Type | File Weight | Notes |
Gutters | Branding area either side of site content is 125x550 | JPG image | 60kb | Gutters have the same artwork as final frame of the OTP – this gives a smooth transition from OTP to permanent leave behind. Please see specs. |
Where can this run?
View the "Fairfax Ad Product Site Matrix" to see what sites this product can run.
Lead Times
TIER 1 Custom executions, bespoke solutions and where advised: 10 business days lead time or longer.
Your Fairfax Account Manager will advise you about creative lead times at the time of signing your booking. Creative produced by Fairfax’s creative team may incur production costs and requires approval by Digital Innovation Services (DIS) prior to an Insertion Order (IO) being signed. DIS will advise of production costs, asset delivery lead times on a case by case basis.
Fairfax reserves the right to change the specifications without notice at any time!