AND INCREASED CONNECTION WITH FOOD
Engagement with food has never been stronger, whether it’s around eating out or eating in. Fairfax Media recognised that the way in which people are engaging with food and wine is changing and so, we needed to change too. We recognised a need to build on our consumer brands and an opportunity to fill a clear gap in the market.
A LOYAL, CROSS-PLATFORM AUDIENCE
The Fairfax Food & Wine Network delivers a mass audience of 3.6* million people each month across 11 brands, 4 platforms (print, online, mobile, tablet) and events.
The power of this audience is not just in its number but that they are passionate, engaged, and savvy foodies. The websites, apps and guides offer a daily touch point that is accentuated weekly with GoodFood, Good Weekend and Sunday life, and monthly with the(sydney)(melbourne)magazines and events offering our consumers variety in the way they engage with the network.
