Business Elite Australia Survey 2014

Ipsos MediaCT’s annual Business Elite survey is Australia’s largest survey of more than 52,000 senior business decision makers. The survey provides insights into the purchasing power, influence and media consumption habits of Australia’s top business leaders.

  • The Business Elite are an influential group, each responsible for $2.5 million in annual business expenditure.
  • The Australian Financial Review is the most widely read publication among the ‘Business Elite’ and has the highest reader engagement of any newspaper.
  • Smart Investor is the highest reaching investment magazine, while Business Day is the highest reaching business and finance website.

To view the survey highlights, click the link below:

For more information contact your Fairfax Media Sales representative or refer to the Contact Us section.