SMARTPHONE BREAKUP

This in article ad unit commands huge screen real estate and is animation enabled for high impact results.

Blueprints-IconThis ad unit is a Fairfax Blueprint rich media execution.

Demo

Click here to view the Mobile Breakup on the mobile SMH homepage (view on mobile device browser only) or scan the below QR code to view directly on your mobile phone.

MobileBreakup_200x200

Overview

The Mobile Breakup supports up to 3 hero images of size 320 x 360px and features a subtle fade-out, fade-in transition style. Additional features include a close button, positioned to the top-right of the unit, allowing users to collapse the unit down to a smaller 320 x 60px banner.

Product Rules

  • Where can this run? See the SiteMatrix
  • Standard Fairfax close button is incorporated on the top right-hand corner of creatives as standard

Specifications

 File TypeDimensionsFile SizeNotes
Hero image(s)JPG, PNG640 x 720 px100 KBImages optimised for Retina resolution screens
Collapsed-state imageJPG, PNG640 x 120 px25 KB

Deliverables

  • Click URL – expanded state
  • (Optional, can have same URL as expanded state) Click URL – collapsed state
  • (Optional) Impression tracking URL
  • Hero image(s) – minimum of 1, up to a maximum of 3
  • Leave behind static image

Reporting

  • Click tracking for expanded state (3rd party click tracking URL supported)
  • Click tracking for collapsed state (3rd party click tracking URL supported)
  • Impression tracking (3rd party impression tracking URL supported

Lead Times

Tier 2 Rich Media Executions: 5 business days lead time.

Please note that if rich media creative includes non-standard aspects, it will be considered as a TIER 1 “Custom Ad” requiring 10 business days or longer lead time. Your Fairfax Account Manager will advise you about creative lead times at the time of signing your booking.

Revision: 7.09

Fairfax reserves the right to change the specifications without notice at any time!

 
Get Inspired

The Breakup