FULL PAGE VIDEO COUNTDOWN
The Full Page Video Countdown is an in-page banner with teaser video. Upon user interaction, this expands to a full screen lightbox which showcases a full length feature video. There are also options to include social media tools and a larger background image to frame your expanded video.
This ad unit is a Fairfax Blueprint rich media execution.
Demo
Click below to view the FPVC in various sizes…
Overview
The Full Page Video Countdown is an in-page banner available in three sizes, the 300×250 Medium Rectangle, 300×600 Halfpage & 728×90 Leaderboard. Upon user interaction the Ad will countdown (3, 2, 1) then expand, this can also be initiated on click. Once in the expanded state a full length video will be played.
Product Rules
- Where can this run? See the SiteMatrix
Specifications
Video Files are the same across 300×250 Medium Rectangle, 300×600 Halfpage & 728×90 Leaderboard.
Video | Dimensions | File Size | File Type | Notes |
---|---|---|---|---|
Collapsed | 300 x 169px (Ratio: 16:9) | Compressed by Fairfax | .MOV (h.264) | < 30 second duration |
Expanded | 600 x 338px (Ratio: 16:9) | Compressed by Fairfax. | .MOV (h.264) | < 90 second duration Longer videos can be accommodated in this state however, this may reduce quality. |
Logo / Backup Image
There are two areas for logos and branding. The first is in the Collapsed (default) state, the second is in the Expanded state.
300×250 | Dimensions | File Size | File Type | Notes |
---|---|---|---|---|
Collapsed | Top: 300x31px Bottom: 300x50px | 20KB | JPG, GIF | Top Logo Bottom Logo (Optional) |
Expanded | 600x30px | 20KB | JPG, GIF | Sits above expanded video. |
Backup | 300x250px | 40KB | JPG, GIF | When ad cannot be served, Backup will be shown. |
300x600 | Dimensions | File Size | File Type | Notes |
Collapsed | Top:300x194px Bottom:300x237px | 20KB | JPG, GIF | Video sits in between Top & Bottom logo. |
Expanded | 600x30px | 20KB | JPG, GIF | Sits above expanded video. |
Backup | 300x600px | 40KB | JPG, GIF | When ad cannot be served Backup will be shown. |
728x90 | Dimensions | File Size | File Type | Notes |
Collapsed | 393x90px | 20KB | JPG, GIF | Logo sits left of collapsed video. |
Expanded | 600x30px | 20KB | JPG, GIF | Sits above expanded video. |
Backup | 728x90px | 40KB | JPG, GIF | When ad cannot be served Backup will be shown. |
Optional Enhancements
The FPVC allows you to easily make further enhancements like adding Social Media Tools, a large Background image which frames the Expanded Video & Custom Colours for the video player controls.
Social Media Tools | Follow | Share |
---|---|---|
URL of Twitter page | 140 characters including spaces. This includes a click-through URL. |
|
URL of Facebook page | URL of the webpage which users can Share to Facebook. | |
Youtube | URL of YouTube video | N/A |
When the Social Media Tools are present they will sit underneath the Collapsed and Expanded Videos. Please keep in mind that this will cover some of the branding area. |
Expanded Video Background | Dimensions | File Size | File Type | Notes |
---|---|---|---|---|
Background Image | 900×600 | 80KB | JPG, GIF | This places a border around the expanded player. |
When the Expanded Background Image is used, it will replace the standard 600×30 logo with the larger 900×600 frame. |
Custom Colours | Foreground | Background |
---|---|---|
Player Control Colours | Hexadecimal colour eg. #FFFFFF | Hexadecimal colour eg. #A8A8A8 |
Foreground colour will change All Text, Mute, Countdown Numbers & Expanded Video Controls. Background colour will change colour behind them. |
Deliverables
- Video files
- Images for Logo / Branding
- Click URL / 3rd Party Click Tracking
- Optional 3rd Party Impression Tracking
- Backup image
Reporting
- Clicks
- Impressions
- Rich Media reporting
- Exits (clicks)
- In-page: Top and Bottom Logo.
- Expansion: Find Out More, Top Logo, Video & Background.
- Counters
- Expansion Opened/Closed
- Social Media Tools (Share: Facebook & Twitter. Follow: Facebook, Twitter & YouTube)
- A full list of reporting available on request.
- Timers
- Expanded Panel: Duration Open
- Video Events
- Quartiles (Start, 25%, 50%, 75%, complete)
- Player controls (Play, Pause, Mute etc.)
- A full list of reporting available on request.
- Exits (clicks)
Lead Times
TIER 2: 5 business days lead time.
Fairfax Blueprints and Fairfax custom builds may be subject to minimum spends and/or production costs – refer to your Account Manager for further details
Creative specifications can change at any time – always refer to the AdCentre.