Northern Messenger
Brand Hero Images
Newspaper Image
Screen Image
News Life Media
Northern Messenger
The Northern Messenger is the local publication for the City of Salisbury and the City of Playford. The paper has split editorial editions, one covering the Salisbury area and the other covering the Playford area.
The far northern suburbs of Adelaide are the focus of residential, commercial, and industrial development, accomodating several vibrant community hubs centred around schools, shopping precincts, and sporting clubs.
Northern Messenger Media Kit
Ad Specs, deadlines and templates
Brands marketo form
Sections
Sections
Print
Northern Messenger
The Northern Messenger encompasses content that is local and engaged with the life of residents in this community.
Key Facts
76,000
Readership
86,691
Circulation
Source: Adobe Analytics. Calendar month of March 2016. Website traffic only, not m-sites or apps
Source
30,287
Unique Visitors
41,618
Page Views
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending March 2016. CAB, March 2016.
Online
Online
Advertiser.com.au/Messenger/north-northeast
Messenger online integrates under the powerful Advertiser.com.au news site, giving advertisers the opportunity to connect with local readers who have diverse search and consumption habits.
The Northern is found under the 'North & North East' region portal, offering readers localised content, breaking news, competitions and live Twitter updates about their area.
Advertiser.com.au was awarded Best News Site (National/ Metropolitan) 2015 for the third year in a row by The Pacific Area Newspaper Publishers' Association.
Key Facts
23,067
Average weekly page views
16,335
Average weekly unique visitors
Adobe Omniture Nov - Jan
Case studies
AGL We Love Saturdays
Overview
AGL partnered with the Herald Sun to launch their new lifestyle plan which gives their customers free energy on Saturdays.
To differentiate AGL as an innovative energy company, compared to its competitors and to acquire new customers and increase switches to this plan, News Corp Australia created a cross-platform solution that built on the insight that Victorian’s favorite day of the week is Saturday.
The campaign strategy was to offer even more value to Saturday readers by providing them with free news on Saturdays, creating custom content they can enjoy whilst running a consumer promotion giving away a bespoke experience on a Saturday, all thanks to AGL.
The campaign’s success was formally measured by an ad-effectiveness study and reached 27% of Victorians 25-54 in each month through digital and an incredible 67% of Victorians 25-54 in print.
Sony Pictures - The Walk
The Walk
The Walk is a biographical film directed by Robert Zemeckis starring Joseph Gordon Levitt. It is based on the story of French high-wire artist Philippe Petit’s walk between the Twin Towers of the World Trade Center on August 7, 1974.
Execution – Spot with Sidekick
Motion ads are designed to tell an interactive story where users can explore a virtual space. As you move your mobile around in a 360 degree rotation, the creative moves and displays new scenes to explore. News Corp Australia's in house creative team are able to incorporate price, location, country time and hotpots depending on client requirements.
OTP (Over the page)
With some smart creative and 10 seconds to engage the user, this creative is a perfect example of how animation can come to life, the trailer is incorporated within the OTP as teaser for the user.