Apple TV

The future of television is here.

And that future is apps. Think about it. You already use apps to watch TV on your mobile devices and computers. With Apple TV, apps have liberated television, letting you choose precisely what and when you want to watch. Built on a powerful platform called tvOS, Apple TV lets you interact with your TV in completely new ways. Use the touch screen remote to find just the movie you’re in the mood for. Or turn your living room into a game room, fitness studio, or classroom. This is Apple TV. And this is where television is headed.

Entertainment

All the entertainment your TV can handle.

Apple TV is your ticket to the biggest names in entertainment. Blockbuster movies from iTunes. Live sports. Breaking news. Educational programming. Fun stuff just for kids. The list goes on. And more great channels are being added all the time. It’s hard to believe so much amazing content can fit into such a tiny package.

Games and More

Apps and games on TV. This is huge.

Think big, exciting games. Apps that let you redecorate your house or shop for a new one. Multiperson experiences that redefine family game night. There are thousands of apps already available on the App Store on Apple TV, and more are arriving all the time.

The television finally gets some technology love.

With the advent of iPhone and iPad, many of the big innovations and newest technologies have focused on the small screens that fit in our pockets or that we carry in our hands. But it’s time our big screens share in that technology and get an equally innovative experience. With Apple TV and tvOS, a redesigned interface, and the Apple TV Remote with Touch Surface, there’s never been a better time to be a TV.

Redesigned Interface

A TV experience you’ve never experienced.

Your TV screen is all the way across the room. That’s why the experience of using Apple TV is designed to let you feel like you’re interacting directly with your TV, not separated from it. Screens throughout the Apple TV have been designed to let the content be the hero. And the use of parallax makes movie posters visually come alive while clearly showing you where you are on the screen. It’s a fully immersive experience, even from 10 feet away.

Apple TV Remote with Touch Surface

So long endless button pushing. Hello swipe.

Touch forever changed how we interact with our phones. Now it comes to the remote. Use your thumb on the Touch surface of the Apple TV Remote to scroll, select, and navigate your TV screen effortlessly. Every move you make on the remote’s Touch surface is mirrored immediately on your television screen. And scrubbing forward or backward is more precise than ever. Simply swipe across the timeline and use the preview frames to pinpoint exactly where you want to go. It’s all so natural and fluid, you no longer need to take your eyes off the TV or turn on a light to hunt for the right button.

The latest updates, automatically installed.

Apple TV runs on a powerful operating system, tvOS. Whenever new features and functions are added, you can have them downloaded automatically. So your Apple TV keeps getting better and better.

See what’s new on Apple TV

Apple TV Remote with Touch surface, apps and games, and a completely immersive experience.

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