Female grocery buyers with children 0-4 in household
Female grocery buyers with children 0-4 in household
Of everyone, Grace touches more News Corp Australia brands than anyone else. 12 brands alone in her daily duties around her children. 6 while helping with her husband’s business. 11 when shopping and cooking. Which she does. A lot. In fact, entire supermarket chains are structured and laid out purely based around the way she shops. That’s power.
Annually she will spend $11,051.90 on vegetables alone. And 1442 hours trying to get her kids to eat them.
This is Grace. We have another 1,122,000 more just like her nationally. And this is just one example of the power our people have.
Learn more about female grocery buyers with children 0-4 in household in
National Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
National Stats
Stats Data
995,000
Stats Title
Total Audience
Stats Data
81.6
Stats Title
% reach
Connect with female grocery buyers with children 0-4 in household through these brands
NSW Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
322,000
Total Audience
80.2
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
Connect with Female grocery buyers with children 0-4 in household in New South Wales through these brands
QLD Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
216,000
Total Audience
78.9
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
Connect with Female grocery buyers with children 0-4 in household in Queensland through these brands
SA Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
70,000
Total Audience
87.2
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
Connect with Female grocery buyers with children 0-4 in household in South Australia through these brands
VIC Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
229,000
Total Audience
83
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
Connect with Female grocery buyers with children 0-4 in household in Victoria through these brands
WA Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
121,000
Total Audience
85.9
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
NT Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
13,000
Total Audience
73.3
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
Connect with Female grocery buyers with children 0-4 in household in Northern Territory through these brands
TAS Key Stats
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015
State
Stats For State
24,000
Total Audience
82
% reach
Key Stats Source
Source: emmaTM conducted by Ipsos MediaCT, 12 months ending December 2015, Nielsen Online Ratings December 2015