moneysaverHQ
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News Life Media
moneysaverHQ
moneysaverHQ is the largest single Australian media brand focused on money in Australia. With a distinctive and straightforward tone, it helps readers decipher current domestic, business, economic and small business finance issues in a jargon-free, friendly style.
It also brings the best deals across a whole range of financial and other services, such as credit card costs, home and car insurance, private medical insurance and power bills.
Leading our team is Network Seven’s David Koch, the country’s leading personal finance expert, and our national Cost of Living Editor, John Rolfe.
moneysaverHQ Media Kit
Ad Specs, deadlines and templates
Print
moneysaverHQ
In a weekly Monday newspaper format, moneysaverHQ talks to an audience who aspire to be wealthy through better saving, budgeting, debt management, investment and retirement planning. moneysaverHQ delivers practical advice and money management tips from financial experts in areas such as investments, superannuation, shares, tax and consumer issues.
Online optimized for all devices
Online
moneysaverHQ.com.au
moneysaverHQ.com.au is the first lead-generation business model of its type, delivering savings through ‘switch’ campaigns.
Taking out the complexity of family budgeting, moneysaverhq.com.au is available across multiple devices, ensuring our audience has access to videos, webinars, finance boot camps and weekly deals from advertising affiliates. There’s also news, tips and budgeting tools that help users better manage their finances and learn how to get the most out of their money.
Target your ideal consumers by sponsorship/integration opportunities through creative solutions to tough financial issues that’s help users make smart decisions about managing their finances.
Case studies
Toyota & News Connect
In a crowded car marketplace, how could News Corp help Toyota make their six key models stand out in 2015? News Corp met the challenge with News Connect - a digital product designed to increase consumer consideration for Toyota with maximum efficiency and effectiveness – driving both brand and retail activity.
In an exclusive BETA trial, News Corp partnered with Toyota to trial a fundamentally unique approach to consumer segmentation, fusing what people watch and read across the News Corp network with their product preferences.
Through a series of micro surveys executed via our On Demand News Connect Panel we were able to identify people across the News Corp network that held unique attitudes and preferences linked to the six Toyota models. Their rational drivers were revealed, helping to identify people who were intending to buy a new car in the next 12 months.
Based on these valuable insights the campaign was optimised with targeted messaging unique to each Toyota model.
Sony Pictures - The Walk
The Walk
The Walk is a biographical film directed by Robert Zemeckis starring Joseph Gordon Levitt. It is based on the story of French high-wire artist Philippe Petit’s walk between the Twin Towers of the World Trade Center on August 7, 1974.
Execution – Spot with Sidekick
Motion ads are designed to tell an interactive story where users can explore a virtual space. As you move your mobile around in a 360 degree rotation, the creative moves and displays new scenes to explore. News Corp Australia's in house creative team are able to incorporate price, location, country time and hotpots depending on client requirements.
OTP (Over the page)
With some smart creative and 10 seconds to engage the user, this creative is a perfect example of how animation can come to life, the trailer is incorporated within the OTP as teaser for the user.