Welcome to the new-look afr.com

March 9, 2015

Reaching Australia's most wealthy and influential wherever they are and whatever device they're using.

A note from the Editor

“As demand for digital grows and changes, so do we. Welcome to the new-look afr.com It’s a premium multi-platform experience, meaning not just access to content from our award-winning journalists across all devices, but more ways for advertisers to reach out to our premium audience.”

Michael Stutchbury , Editor-in-Chief

 

PREMIUM AND INFLUENTIAL AUDIENCE

Over 500,000 wealthy and influential individuals engage with afr.com each month.  Afr.com’s senior business executives are:*

  • expert or key opinion leaders on business topics (82%)
  • high income earners (Ave Income $195k p.a.)
  • high net worth individuals (Ave Net Worth $1.3 million)
Source: emmaTM conducted by Ipsos MediaCT, people 14+ for the 12 months ending November 2014, Nielsen Online Ratings November 2014, people 14+ only. AFR.com includes Financial Review Web + Mobile + Tablet L4W; *Australian Business Leaders Survey 2015

 

NEW SECTIONS TO TARGET OUR AUDIENCE WHILE THEY ENGAGE WITH TOPICS OF INTEREST

News
We give decision makers the view they need of issues shaping Australia’s and the world’s economy now and in years to come – from monetary policy to taxation, trade and the forces shaping domestic and international political debate.

 

Street Talk
We bring you the breaking stories, so you are the first to know what influences deal-makers in Mergers & Acquisitions and Institutional investing. In time-critical capital markets, knowing of developments before the market reacts is invaluable.

 

Real Estate
Find all you need to know about Property – who bought, who sold and who made money from the market across Australia. You also have access to news, features, analysis and profiles, focusing on listed property trusts, developers, fund managers and private investors.

 

Leadership
Discover the secrets of high-performers and high-performing cultures, whether you’re a leader or aspiring to lead. Leadership brings together BOSS magazine’s deep access to the C-suite with the best of The Australian Financial Review’s business education news and insights.

 

Lifestyle
You’ve earned it, now it’s time to enjoy it. Explore a richer lifestyle in travel, fashion, food, wine and design, with news, features, interviews and reviews.

 

Special Reports
Special Reports provide more detailed commentary and analysis on the top trends that are reported in the Financial Review‘s daily news coverage. Drawing on a team of established business journalists, special reports aim to give readers a better understanding of developments in the business community that may impact on their own activities.
 

NEW RICH MEDIA AD UNITS TO MAKE AN IMPACT

Fore more information on the new rich media ad units available, please click here.

 

For more information contact your Fairfax Media sales representative or refer to the Contact Us section.