Madeleine Heffernan

Madeleine Heffernan covers the retail and consumer goods sectors.

Coca-Cola Amatil sells soft drinks Coke, Lift and Fanta, as well as water, iced tea, juice, energy drinks and sports ...

Coca-Cola Amatil's plan lacks fizz

Coca-Cola Amatil's plans to launch a ginger-flavoured Coke, to cut at least another $100 million in costs and to review its investment in fruit and vegetable processor SPC Ardmona have failed to convince some analysts the soft drink giant has the right formula.