The latest tips and news from the Blogger team
More custom template flexibility
May 24, 2016
Last May, we
added some expressions
to our templating language to make it easier for you to customize your blog’s look and feel. These new expressions proved popular with those of you who enjoy advanced blogging tools, so we wanted to offer you even more flexibility.
Starting today, we’re introducing a new set of operators, which we’re calling lambda expressions, that allow you to apply rules to whole sets of data (think posts, comments, or labels), rather than just individual instances.
Let’s say you wanted to add a flower image to all posts with the label “Flower,” for example. With lambda expressions, simply define a variable name that each item in the set will take, and then refer to the variable name as though it were each item.
<!-- Show a Flower image if the post has the label flower -->
<b:if
cond=
'
data:post.labels any (l => l.name == "Flower")
'
>
<img src=’/img/flower.jpg’ />
<b:if/>
An example of adding a flower icon to posts labelled 'Flower'
There’s lots more that you can do using lambda expressions, like only showing posts in your feed with a given label or quickly calculating how many posts you have with a given number of comments. For a full list of the new lambda expressions available, check out
the help forum
.
Happy Blogging! š
Posted by Luke, Software Engineer
Keep your readers interested with the AdSense Guide to Audience Engagement
May 06, 2016
Today, information is at our fingertips and we can access it from anywhere on any device. Just a few taps pull up millions of websites all competing for our attention. For bloggers, engaging with your audience has never been more important or more challenging. To help lay the foundation to a winning engagement strategy, the AdSense team created the
AdSense Guide to Audience Engagement.
Research shows
that
29% of smartphone users will immediately switch to another site or app if it doesn’t satisfy their needs.
To help keep your audience engaged, get your free copy of the
AdSense Guide to Audience Engagement
.
In the guide, you’ll learn:
How to help your audience become familiar with your brand
Best practices to design user journeys
How to develop content that resonates with your audience
Ways to make your content easy to consume
Why you should share the love with other sites by referring to good sources
If you’re interested in more updates from the Google AdSense team, follow us on
Google+
and
Twitter
. We’d love to hear what you think.
Posted by Jay Castro, the AdSense Team.
Bringing HTTPS to all blogspot domain blogs
May 03, 2016
[Cross-posted from the
Google Security Blog
]
HTTPS is fundamental to internet security; it protects the integrity and confidentiality of data sent between websites and visitors' browsers. Last September, we
began
rolling out HTTPS support for blogspot domain blogs so you could try it out. Today, we’re launching another milestone: an HTTPS version for every blogspot domain blog. With this change, visitors can access any blogspot domain blog over an encrypted channel.
The HTTPS indicator in the Chrome browser
As part of this launch, we're removing the HTTPS Availability setting. Even if you did not previously turn on this setting, your blogs will have an HTTPS version enabled.
We’re also adding a
new setting called HTTPS Redirect
that allows you to opt-in to redirect HTTP requests to HTTPS. While all blogspot blogs will have an HTTPS version enabled, if you turn on this new setting, all visitors will be redirected to the HTTPS version of your blog at
https
://<your-blog>.blogspot.com even if they go to
http
://<your-blog>.blogspot.com. If you choose to turn off this setting, visitors will have two options for viewing your blog: the unencrypted version at
http
://<your-blog>.blogspot.com or the encrypted version at
https
://<your-blog>.blogspot.com.
The new HTTPS Redirect setting in the Blogger dashboard
Please be aware that
mixed content
may cause some of your blog's functionality not to work in the HTTPS version. Mixed content is often caused by incompatible templates, gadgets, or post content. While we're proactively fixing most of these errors, some of them can only be fixed by you, the blog authors. To help
spot and fix
these errors, we recently
released
a mixed content warning tool that alerts you to possible mixed content issues in your posts, and gives you the option to fix them automatically before saving.
Existing links and bookmarks to your blogs are not affected by this launch, and will continue to work. Please note that blogs on custom domains will not yet have HTTPS support.
This update expands Google's
HTTPS Everywhere
mission to all blogspot domain blogs. We appreciate your
feedback
and will use it to make future improvements.
Posted by Milinda Perera, Software Engineer, Security
An update to the Blogger post editor to help with mixed content
April 19, 2016
Back in September
, we announced that HTTPS support was coming to blogspot.com, making it possible for you to encrypt connections to your blog; since then, many of you have enabled HTTPS for your blogs. In some cases, not all of your blog’s functionality has worked over HTTPS due to
mixed content errors
often stemming from your template, gadgets, or blog post content.
To help
spot and fix
some of these errors, we're releasing a mixed content warning tool that alerts you to possible mixed content issues in your posts, and gives you the option to fix them automatically before saving.
To use the tool,
turn on HTTPS for your blog
, open the Blogger editor HTML view, and click Save or Publish. If the editor detects any errors they will be shown above the editor, along with the option to fix the errors found.
Happy blogging!
Posted by Shweta Karwa, Software Engineer, Security.
Best practices for reviewing products you've received for free
March 11, 2016
Editor's note: This post was cross posted from the
Google Webmaster Central Blog
.
As a form of online marketing, some companies today will send bloggers free products to review or give away in return for a mention in a blogpost. Whether you’re the company supplying the product or the blogger writing the post, below are a few best practices to ensure that this content is both useful to users and compliant with
Google Webmaster Guidelines
.
Use the nofollow tag where appropriate
Links that pass PageRank in exchange for goods or services are against
Google guidelines on link schemes
. Companies sometimes urge bloggers to link back to:
the company’s site
the company’s social media accounts
an online merchant’s page that sells the product
a review service’s page featuring reviews of the product
the company’s mobile app on an app store
Bloggers should use the
nofollow tag
on all such links because these links didn’t come about organically (i.e., the links wouldn’t exist if the company hadn’t offered to provide a free good or service in exchange for a link). Companies, or the marketing firms they’re working with, can do their part by reminding bloggers to use nofollow on these links.
Disclose the relationship
Users want to know when they’re viewing sponsored content. Also, there are laws in some countries that make disclosure of sponsorship mandatory. A disclosure can appear anywhere in the post; however, the most useful placement is at the top in case users don’t read the entire post.
Create compelling, unique content
The most successful blogs offer their visitors a compelling reason to come back. If you're a blogger you might try to become the go-to source of information in your topic area, cover a useful niche that few others are looking at, or provide exclusive content that only you can create due to your unique expertise or resources.
For more information, please drop by our
Google Webmaster Central Help Forum
.
Posted by the Google Webspam Team
An update on Google Friend Connect
December 21, 2015
In 2011,
we announced
the retirement of Google Friend Connect for all non-Blogger sites. We made an exception for Blogger to give readers an easy way to follow blogs using a variety of accounts. Yet over time, we’ve seen that most people sign into Friend Connect with a Google Account. So, in an effort to streamline, in the next few weeks we’ll be making some changes that will eventually require readers to have a Google Account to sign into Friend Connect and follow blogs.
As part of this plan, starting the week of January 11, we’ll remove the ability for people with Twitter, Yahoo, Orkut or other OpenId providers to sign in to Google Friend Connect and follow blogs. At the same time, we’ll remove non-Google Account profiles so you may see a decrease in your blog follower count.
We encourage you to tell affected readers (perhaps via a blog post), that if they use a non-Google Account to follow your blog, they need to sign up for a Google Account, and re-follow your blog. With a Google Account, they’ll get blogs added to their Reading List, making it easier for them to see the latest posts and activity of the blogs they follow.
We know how important followers are to all bloggers, but we believe this change will improve the experience for both you and your readers.
Posted by Michael Goddard, Software Engineer
Highlight the posts that matter the most
December 10, 2015
As bloggers, we all know how important it is to post frequently in order to encourage readers to come back. Of course, the more you post, the more quickly your posts slip down into the archives, making it harder for your readers to discover everything you’ve posted that they might be interested in.
To help make it easier to showcase the posts you want your readers to see, we’ve created a new gadget called Featured Post. With Featured Post, you can choose posts you’ve shared on your blog and highlight them wherever you’d like.
Whether you’d like to re-share that delicious holiday recipe from a few years back, spotlight a can’t-miss promotion you’re running, or just revive something quirky from the archives, the Featured Post gadget is a simple way to show off the content that matters most.
To try it, just head to your Layout tab, add a gadget, and select ‘Featured Post’. You’ll be able to place the gadget wherever you’d like on your blog and then choose the post you’d like to show. If you’d like to highlight something new, you can change the post you feature at any time.
Happy blogging!
Posted by Guy Ronen, Product Manager
HTTPS support coming to Blogspot
September 30, 2015
This morning we posted an update about Blogspot to Google’s Security Blog
https://googleonlinesecurity.blogspot.com/2015/09/https-support-coming-to-blogspot.html
.
Since
2008
, we've worked to encrypt the connections between our users and Google servers. Over the years we've announced that Search, Gmail, Drive, and many other products have encrypted connections by default, and most recently, we've made a similar announcement for
our ads products
.
In this same vein, today we're expanding on the
HTTPS Everywhere
mission and beginning an initial rollout of HTTPS support for Blogspot. HTTPS is a cornerstone of internet security as it provides several important benefits: it makes it harder for bad actors to steal information or track the activities of blog authors and visitors, it helps check that visitors open the correct website and aren’t being redirected to a malicious location, and it helps detect if a bad actor tries to change any data sent from Blogger to a blog visitor.
While this initial rollout won’t support all of our Blogger users, we wanted to take the first step to make HTTPS available for Blogspot; for those users who want to try it early.
We’re rolling this out gradually and Blogspot authors interested in enabling HTTPS support can begin opting-in today. Simply log into
https://www.blogger.com
, click on the blog you’d like to make HTTPS enabled, navigate to the Settings page, and select "yes" for "HTTPS Availability". Unfortunately, blogs with custom domains are not supported in this first version.
Once enabled, your blog will become accessible over both HTTP and HTTPS connections. Blogspot authors should be aware that if they choose to encrypt at this time, some of the current functionality of their blog may not work over HTTPS. This can be a result of template, gadgets, and blog post content, and is often caused by
mixed content
errors, some of which may be
fixable by the author themselves
.
We’ll also be moving some of our own blogs over to HTTPS gradually, beginning with the
Official Google Blog
and the
Google Online Security Blog
.
For the Blogspot authors who try this out - we’re interested to hear your
feedback
while we continue to improve this feature and its capabilities! For more information, visit our
Help Center
.
Posted by Jo-el van Bergen, Software Engineer, Security.
Even more expansions to the Blogger template language
June 25, 2015
Recently we introduced a
new set of expressions
to the Blogger templating language, designed to let you customize the HTML of each post and page on your blog. We’ve gotten great feedback on them, so we figured we'd offer even more.
Now you can try out new tags, like:
b:elseif
for a simpler multiple-case
b:if
branch.
b:switch
and
b:case
for succinctly handling several possible cases of a variable.
b:eval
for evaluation of more complex expressions involving data variables.
b:with
for creating a nicer variable alias for a calculated value.
An example of customizing the markup of your blog, using the new switch tags.
If you’d like to customize your blog's template using these tags and expressions, just head to the dashboard under
Settings > Template > Edit HTML.
To see the full specs of the new tags or learn more, check out
the help article
.
Happy Templating!
Posted by Luke Bjerring, Software Engineer
Adding new expressions to Blogger templates
May 22, 2015
Blogger's template engine is powered by a flexible editing language, consisting of
a set of Widget Tags
which use expressions to conditionally change the output HTML for each post and page on your blog.
Using these expressions, you can customize the HTML output of your blog, to adjust the look and feel. You could, for example, show an image behind the header, but only on the homepage. Or add a flower icon, next to a post's title, if the post has the 'Flower' label.
You can customize your blog's template under
Settings > Template > Edit HTML.
You can customize your template’s markup, to change the look and feel of your blog.
Previously, the expressions in Blogger's templates could
Add or concatenate values with
+
Subtract values with
-
Check for equality with
!=
and
==
Compare values with
<
,
>
,
<=
and
>=
Now, support has been added for many more expression operators, including:
Inversion of true/false values with
!/not
e.g.
<b:if
cond=
'!data:post.allowComments'
>
...
Picking between 2 values with
?:
e.g.
<a
expr:class=
'data:post.allowComments ? "comments" : "no-comments"'
...
Checking if a value is a member of a set or array, with
in/contains
e.g.
<b:if
cond=
'data:blog.pageType in {"index", "archive"}'
>...
Combining multiple conditions with
and/or
e.g.
<b:if
cond=
'data:blog.pageType == "index" and data:post.allowComments'
>...
Changing the order of operations with
()
e.g.
<div
expr:style=
'"max-width: " + (data:width + 10) + "px;"'
>...
For a full specification of the new operators, see
the help article
.
Happy Templating!
Posted by Luke Bjerring, Software Engineer
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