SOFTWARE PLATFORMS
SOFTWARE FOR VIDEO AD EFFECTIVENESS
We are the premium video marketplace for brand-effective advertising. Brands around the world use our software to sell and buy cross-screen video advertising any way they want and to meet any video goal.
Maximize the value of your inventory with next-gen software built with and for premium sellers. Diversify your revenue streams via a full range of programmatic deal types, built-in quality demand, and the fastest auctions and real-time reporting.
Buy brand-effective programmatic video advertising any way you want on all screens. Access any audience to achieve your goals with our deep data integrations, open architecture, and real-time optimization software.
OPEN
Our open architecture ensures that buyers and sellers have choice and control when meeting their goals, with zero conflict of interest. Our server-to-server integrations include first- and third-party DMPs; verification and measurement providers; and demand and supply partners.
EVERY SCREEN VIDEO
Purpose-built for video, we are the single-channel solution for brand advertising effectiveness. Our long-standing advertiser, marketer, and content owner relationships enable us to develop and activate the most robust tools and opportunities for video advertising.
INDEPENDENT
We serve the interests of both buyers and sellers with no owned and operated content. Our independent marketplace is governed by the economics of supply and demand for maximum liquidity and transparency. Buyers and sellers transact on our platforms any way they want to meet their goals and standards.
PREMIUM VIDEO MARKETPLACE
Our marketplace vantage point enables us to see and develop solutions that work seamlessly for both sides. Knowing what buyers and sellers need, we leverage our unique insight to make video advertising work better for everyone — with the viewer experience always front and center.
INDUSTRY FIRST: MOBILE VIEWABILITY
Our Buyer Platform is leading the way with verified in-app mobile viewability measurement via Moat.
U.S. POLITICS
Hispanics are 2x as likely to be motivated by online video to register to vote, and 25% more likely to be influenced by video, when deciding whom to vote for.
MILLENNIALS & VIDEO
What do Millennials want? Short and small according to our mobile video ad receptivity study.
CONNECTED TV
PROGRAMMATIC REPORT
Drawn from 2 billion ad calls, see what rising CTV consumption means for buyers and sellers of this valuable inventory.
MOBILE WHITEPAPER AUSTRALIA
“We see huge potential for the production of mobile-specific video formats that respect user experience and play with the powerful context of mobile browsers.”
— Cameron King, News Corp Australia
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