Crunk

Crunk is a genre of hip hop music originated by Three 6 Mafia in Memphis, Tennessee in the early 1990s and gained mainstream success around 2003–04. Performers of crunk music are sometimes referred to as "crunksters". Crunk is often up-tempo and one of Southern hip hop's more club-oriented subgenres. An archetypal crunk track most frequently uses a drum machine rhythm, heavy bassline, and shouting vocals, often in a call and response manner. The term "crunk" is also used as a blanket term to denote any style of Southern hip hop, a side effect of the genre's breakthrough to the mainstream. The word derives from a slang past-tense form, "crunk", of the verb "to crank" (as in the phrase "crank up"), but has also been popularly assumed to mean "cronic-drunk", or "crazy drunk", after association with Crunk Juice, a brand of strong alcoholic beverage associated with the music genre. The term also means getting hyped or excited.

Etymology

The term has been attributed mainly to African-American slang, in which it holds various meanings. It most commonly refers to the verb phrase "to crank up". It is theorized that the use of the term came from a past-tense form of "crank", which was sometimes conjugated as "crunk" in the South, such that if a person, event or party was hyped-up, i.e. energetic – "cranked" or "cranked up" – it was said to be "crunk".

Lil Jon

Jonathan Smith (born January 17, 1971), better known by his stage name Lil Jon, is an American rapper, record producer, entrepreneur, DJ and actor. He was the frontman of the group Lil Jon & The East Side Boyz, which he formed in 1997, and they released several albums until 2004. He then went solo and released a new album in 2010 titled Crunk Rock. He was also featured on Celebrity Apprentice during its 11th and 13th seasons.

Life and career

Beginnings

Born and raised in Atlanta, Georgia, Smith graduated from Frederick Douglass High School in Atlanta. After working as a DJ for Atlanta night clubs, he started working for So So Def Recordings between 1993 and 2000.

Lil Jon & the East Side Boyz

Smith took the stage name Lil Jon and formed musical group Lil Jon & the East Side Boyz with rappers Big Sam (born Sammie Dernard Norris) and Lil' Bo (born Wendell Maurice Neal). The group signed to the Atlanta-based Mirror Image Records and were distributed by Ichiban Records. In 1997, Lil Jon & the East Side Boyz debuted with Get Crunk, Who U Wit: Da Album. It included singles "Who U Wit?" and "Shawty Freak a Lil' Sumthin'", the latter of which came out in 1998. Both singles charted on the Billboard Hot R&B/Hip-Hop Songs chart at No. 70 and No. 62 respectively. In 2000, Jon took part in starting up his own label BME Recordings and signed a distribution agreement with Norcross, Georgia-based Southern Music Distribution. There he released his breakthrough album titled We Still Crunk!. Among the tracks on that project was the hit single "I Like Those Girls", which reached No. 55 on the R&B chart and No. 3 on the Hot Rap Tracks chart.

Lil Wayne

Dwayne Michael Carter, Jr. (born September 27, 1982), better known by his stage name Lil Wayne, is an American hip hop recording artist from New Orleans, Louisiana. In 1991, at the age of nine, Lil Wayne joined Cash Money Records as the youngest member of the label, and half of the duo The B.G.'z, alongside fellow New Orleans-based rapper Lil' Doogie. In 1996, Lil Wayne formed the southern hip hop group Hot Boys, with his Cash Money label-mates Juvenile, Young Turk and Lil' Doogie (who now goes by B.G.). Hot Boys debuted with Get It How U Live!, that same year. Most of the group's success came with their platinum-selling album Guerrilla Warfare (1999) and the 1999 single "Bling Bling". Along with being the flagship artist of Cash Money Records, Lil Wayne is also the chief executive officer (CEO) of his own label imprint, Young Money Entertainment, which he founded in 2005.

Lil Wayne's solo debut album Tha Block Is Hot (1999), was certified platinum by the Recording Industry Association of America (RIAA). His subsequent albums, Lights Out (2000) and 500 Degreez (2002), went on to be certified gold. Wayne reached higher popularity with his fourth album Tha Carter (2004), which was led by the single "Go D.J." and his appearance on Destiny's Child's Top 10 single "Soldier", that same year. The album was followed by Tha Carter II (2005), as well as several mixtapes and collaborations throughout 2006 and 2007. Wayne gained more prominence with his sixth album Tha Carter III (2008), which became his most successful album to date, with first-week sales of over one million copies in the United States. The album won the Grammy Award for Best Rap Album and includes the hit singles "Lollipop", "A Milli" and "Got Money".

Rick Ross

William Leonard Roberts II (born January 28, 1976), better known by his stage name Rick Ross, is an American rapper and entrepreneur.

In 2009, Ross founded the record label Maybach Music Group, on which he released his studio albums Deeper Than Rap (2009), Teflon Don (2010), God Forgives, I Don't (2012), Mastermind, Hood Billionaire (2014) and Black Market (2015). Ross was also the first artist signed to Diddy's management company Ciroc Entertainment. In early 2012, MTV named Ross as the Hottest MC in the Game.

Life and career

1976–2006: Early life and career beginnings

William Leonard Roberts II was born in Clarksdale, Mississippi, and raised in Carol City, Florida. After graduating from Miami Carol City Senior High School, he attended the historically black college Albany State University on a football scholarship. Roberts worked as a correctional officer for 18 months from December 1995, until his resignation in June 1997.

In his early years at Suave House Records, Roberts initially made his debut under the pseudonym Teflon Da Don. He made his recording debut on the song "Ain't Shhh to Discuss" on Erick Sermon's lone album for DreamWorks, Def Squad Presents Erick Onasis. In the mid-2000s, he changed his name to Rick Ross. He derived his stage name from the former drug kingpin "Freeway" Rick Ross, to whom he has no connection.