Manage your business account

Focus on creating a regular cadence of content that’s relevant to your target audience and authentic to your business.

With Twitter Dashboard you can easily schedule Tweets to reach your audience when they’re online, but you’re busy doing other things.

Compelling content will help you attract new followers and keep them engaged over time. Kickstart your creative process with Tweet tips just for businesses. They’re great when you’re not sure what to Tweet and offer ideas to spark conversations and keep your audience engaged. 

For example, if you work at a restaurant, a tip like, “Your team is as unique as your business. Tweet a surprising fact about one of your team members,” might remind you to share some recent recognition your chef received. 

Setting goals and accurately tracking your results in a timely manner is critical to growing your business. Track how much content you're Tweeting and measure the impressions, likes, Retweets, and replies. Use Twitter Analytics to dive deeper and better understand which content is resonating with your target audience.