César Luis Menotti (Spanish pronunciation: [ˈsesaɾ ˈlwis meˈnoti]), known as El Flaco ("the slim one") (born November 5, 1938 in Rosario), is an Argentine football coach and former player who, as coach, won the 1978 FIFA World Cup for Argentina.
Menotti grew up in the Fisherton district of Rosario and played for local clubs before a scout for Rosario Central picked him up. He played in the youth divisions while attending high school (he graduated as a chemical technician) and was signed by Central. He also played for the Argentine national football team and Santos FC. He also played in Monterrey rayados and scored 100 goals.
After retiring from play, he became friends with coach Miguel "Gitano" Juárez, with whom he traveled to the 1970 FIFA World Cup in Mexico. Fascinated by the Brazilian style of play led by his pal Pele, he decided to become a coach himself.
He won the 1973 Metropolitano title with Huracán, with a side that included Carlos Babington.