Influencer: The Power to Change Anything

• Report rights infringement
• published: 22 Aug 2007
• views: 17750

Introducing "Influencer: The Power to Change Anything" from the authors of the New York Times bestsellers, "Crucial Conversations" and "Crucial Confrontations." About the Book: Despite our best attempts, few of us know how to influence human behavior. This bestselling leadership book combines the skills used by hundreds of successful change agents with five decades of social science research to deliver a proven model for changing entrenched behaviors across teams and entire organizations. To date, more than 5 million HIV infections in Thailand have been prevented. 14,000 hardened criminals have been transformed into model citizens. And more than a 122,000 lives have been saved in America's hospitals. These amazing results weren't accomplished through power, politics, or wealth, but through the most powerful tool of all: influence. From the authors of the acclaimed New York Times bestseller Crucial Conversations, comes Influencer, a bold new book that reveals powerful strategies for overcoming the most resistant problems -- strategies employed by the world's greatest influencers. Use these same strategies to create change in your own life. At work, at home, or in your community. Join us as we take you on a journey around the globe. From Bangkok to Boston, South Africa to San Francisco ... you'll see how seemingly insignificant people are making incredible improvements in the world. You'll learn how to make weight loss not only achievable but also sustainable. You'll discover why some managers increase productivity while others simply fail. If you're ready to bring about change, Influencer is the next "must read." Find it at bookstores everywhere, starting October 2007.