Stefan Janoski

Stefan Janoski born July 18, 1979 is an American professional skateboarder of Macedonian descent, artist, writer, and musician, who is well known for his signature Nike SB shoe model the "Nike Zoom Stefan Janoski". Among followers of professional skateboarding, Janoski is known for his "switch-stance" skills and casual style.

Early life

Janoski's home town is Vacaville, California, United States (U.S.) and he began skateboarding in 1992. Janoski later explained in a Nike promotional segment that he tried to emulate Mike Carroll following Carroll's Plan B Skateboards video part in Virtual Reality. In an August 2013 interview, Janoski provided a description of the Vacaville skateboard scene:

Professional skateboarding

Janoski was sponsored by the Expedition One skateboard deck company and appeared in the video Alone. Janoski was then recruited to the Habitat skateboard team through original team rider Tim O'Connor, as the two skateboarded together extensively. Janoski is a supporter and participant in the Tampa Pro skateboard contest.

Nike Skateboarding

Nike Skateboarding, also known as Nike SB, is the Nike brand for its line of shoes, clothing, and equipment for skateboarding.

History

In 1997, Nike commenced production of its own line of skate shoes, but was unable to sell to many specialist skate shops, as the market was already strongly in favour of companies such as DC, Globe, eS Footwear, Emerica, and Vans; Nike was not considered a core skateboarding brand among the skateboarding community and, therefore, did not receive the necessary level of support.

In 2002, Nike introduced the "SB" brand. The Nike SB Dunk Low model was released, and consisted of padded tongues and collars and the "Zoom Air" insoles; the shoe was more similar to other skate shoe styles than the corporation's previous attempts. After the SB Dunk's mediocre sales, Nike released four other models: The Nike SB Angus, Nike SB FC, Nike SB Delta Force, and Nike SB URL.

In 2004, Nike SB signed Paul Rodriguez as a figurehead for the brand and recruited Lewis Marnell as the sole Australian team rider during the same period. In March of that year, Nike released the Nike Dunk SB collection, aimed towards skateboarders in California. The associated shoe designs differed from the previous SB Dunk range in that they were designed specifically for skateboarding. The collection included increased padding, Zoom Air insoles, and enhanced material quality, including triple stitching, a standard for skate shoes.

Nike

Nike may refer to: