White label

White label records are vinyl records with plain white labels attached. There are several variations each with a different purpose. Variations include Test Pressings, White Label Promos, and Plain White Labels.

Test Pressings, usually with Test Pressing written on the label, with catalogue number, artist and recording time or date, are the first vinyl discs made at the factory. They are produced in small quantities (usually under 5 copies) to evaluate the quality of the disc before mass production begins.

In the US, the traditional term "White Label Promo" (often abbreviated as WLP) refers to a promotional pressing with a label that has mostly the same text and label logo/artwork as the commercial label, but with a white background instead of the color or artwork found on the commercial pressings.

Plain white label promotional recordings were produced in larger quantities by bigger record labels, often containing a biography of the band, to distribute as demonstration discs ("demos") to music distributors, and radio stations in order to assess consumer opinion.

White Label (disambiguation)

White Label has several meanings: