Ghetts

Justin Clarke (born 9 October 1984), better known by his stage name Ghetts (formerly Ghetto) is an English Grime MC, from Plaistow, Newham, East London with Caribbean roots from Jamaica and Grenada. His music has been played on national radio stations such as BBC Radio 1,Kiss 100,BBC Asian Network and BBC Radio 1Xtra. Currently, Ghetts is signed to independent record label Disrupt, and released his debut studio album, Rebel with a Cause, on 9 March 2014. Known for his hard hitting lyrics and intricate rhyme schemes, he is associated and has toured internationally with such acts as Kano and was a member of NASTY Crew.

Musical career

Ghetto was a member of grime collective NASTY Crew, however he left, saying that things had gone "pear shaped" due to the number of people in the group. He later went on to create the grime collective The Movement, including Devlin, Wretch 32, Scorcher, Mercston, Lightning and DJ Unique. Ghetts is a very enthusiastic UK artist who has made a number of well-known songs within the UK Grime scene. In 2008 Ghetts was nominated for a BET award for Best UK Act along with Chipmunk, Giggs and Skepta, in the end Giggs took home the award.

Abracadabra

Abracadabra is an incantation used as a magic word in stage magic tricks, and historically was believed to have healing powers when inscribed on an amulet.

Etymology

The word may have its origin in the Aramaic language, but numerous conflicting folk etymologies are associated with it.

The word Abracadabra may derive from an Aramaic phrase meaning "I create as I speak." or from the Greek "Αύρα κατ' αύρα" meaning "from Αura to Aura". This etymology is dubious, however, as אברא כדברא in Aramaic is more reasonably translated "I create like the word." In the Hebrew language, אברא translates as "I will create" and כדברא "as spoken". The second lexeme in this supposedly Aramaic phrase might be a noun given the presence of the definite article on the end of the word (it cannot be an infinitive construct, as the infinitive cannot take the definite article). Regardless, this phrase would actually be pronounced ebra kidbara, which is clearly different from abracadabra.

"[A]bracadabra may comprise the abbreviated forms of the Hebrew words Ab (Father), Ben (Son) and Ruach A Cadsch (Holy Spirit), though an alternative derivation relates the word to Abraxas, a god with snakes for feet who was worshipped in Alexandria in pre-Christian times." David Pickering's description of the word as an abbreviation from Hebrew is also a false etymology—as he apparently here means Aramaic (בר is Aramaic for "son", it is בן in Hebrew, although בר is an honorific form), nor does he account for the final five letters (i.e., -dabra) in the lexeme.

Charlie Sloth

Charlie Sloth (born 20 August 1987) is an English Hip hop rapper, Producer, actor, TV presenter and DJ who was born and raised in Camden Town, North London, England.

He is a DJ on BBC Radio 1, presenting the Rap show from 10pm - 1am on Saturday evenings. He is also a presenter on BBC Radio 1Xtra where he presents the weekday drivetime show from 4pm - 7pm. Charlie Sloth is known for his trademark show, Fire in the Booth, in which MCs from grime and hip-hop, including Wretch 32, K Koke and Devlin, come into the studio and freestyle on his show.

Sloth won 'Best Radio Show' at the 2012 & 2013 Urban Music Awards and was nominated for two Sony Radio Academy Awards for 'Best Entertainment Programme' and 'Music Personality of the Year' in 2013.

Sloth's weekday drivetime show is the most listened to radio show on BBC Radio 1Xtra.

Charlie Sloth does 6 radio shows a week for the BBC

It was announced on 27 July 2013 that Charlie Sloth would be taking over from Tim Westwood on Saturday Nights on BBC Radio 1 and BBC Radio 1Xtra, which is the flagship time for new urban music.

Music video

A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings. There are also cases where songs are used in tie in marketing campaigns that allow them to become more than just a song. Tie ins and merchandising could be used in toys are marketing campaigns for food and other products. Although the origins of music videos date back to musical short films that first appeared in the 1920s, they came into prominence in the 1980s when MTV based their format around the medium. Prior to the 1980s, these works were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip" or "film clip". Since the creation and increased popularity of YouTube, mainstream artists now promote new music videos by releasing trailers of short promos on the site for their upcoming song and music video. Consequentially, YouTube has been converted into a social media platform for celebrities and artists to market themselves to their fans and audiences.