Drive time

In radio broadcasting, drive time refers to dayparts in which radio broadcasters attempt to reach the large number of people who listen to their car radios while driving to and from work. The drivetime periods are when the number of radio listeners is at its peak and, thus, commercial radio can charge the most for advertising. Drive times coincide with rush hours.

Content

Mainstream stations employ high-status presenters for drive time shows. In the United States, popular national hosts who are associated with morning drive include Howard Stern, Ryan Seacrest and Steve Inskeep, while Sean Hannity is associated with afternoon drive on the East Coast.

Drive time often includes a heavier run of traffic reports, for which many stations employ their own helicopters or hire a third-party traffic reporting service.

For popular music-oriented stations, morning drive-time is typically dominated by the "morning zoo" genre of radio program, with the afternoon portion is often given over to music (often in commercial-free blocks, especially in markets with long commute times) and light entertainment features. For talk radio stations, drive time is characterized by regular news updates, as well as extremely frequent updates on traffic and weather forecasts to help commuters get to and from work. Primary news radio stations are almost always local during this time period.

Tommy Emmanuel

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William Thomas "Tommy" Emmanuel AM (born 31 May 1955) is an Australian guitarist, songwriter and occasional singer, best known for his complex fingerstyle technique, energetic performances and the use of percussive effects on the guitar. Although originally a session player in many bands, Emmanuel has carved out his own style as a solo artist in recent years, releasing award winning albums and singles. In the May 2008 and 2010 issues of Guitar Player Magazine, he was named "Best Acoustic Guitarist" in their readers' poll. In June 2010 Emmanuel was appointed a Member of the Order of Australia (AM).

Biography

Emmanuel was born in Australia in 1955. He received his first guitar in 1959 at age four and was taught by his mother to accompany her playing lap steel guitar. At the age of seven in 1961 he heard a young Chet Atkins playing on the radio. He vividly remembers this moment and says it greatly inspired him.

By the age of six, in 1961, he was a working professional musician. Recognizing the musical talents of Tommy and his older brother Phil Emmanuel, their father created a family band, sold the family home and took his family on the road. With the family living in two station wagons, much of Emmanuel's childhood was spent touring Australia with them, playing rhythm guitar, and rarely going to school. The family found it difficult living on the road; they were poor but never hungry, never settling in one place. His father would often drive ahead, organize interviews, advertising and finding the local music shop where they would have an impromptu concert the next day. Eventually the New South Wales Department of Education insisted that the Emmanuel children needed to go to school regularly.