- published: 24 Jun 2016
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In service industries, such as education, a programmee manager or programme director researches, plans, develops and implements one or more of the firm's professional services. For example, in education, a program director is responsible for developing and maintaining degree-granting programs and/or other educational services.
In Program Management, the Program Director is a senior manager responsible for the overall success of the program.
A program director's role in a company that sells professional services is similar to a product manager's role in a company that sells tangible goods.
In radio or television, a program director or director of programming is the person who develops or selects some or all of the content that will be broadcast. A program director's selections are based upon expertise in the media as well as knowledge of the target demographic. Typically, a program director decides what radio program or TV program will be broadcast and when.
S Ahern and G Smith in Making Radio (3rd edition published in 2011 by Allen & Unwin, Australia) discuss Radio Program Directing in a full chapter devoted to the skills of being a programmer. Extract below used with permission:
Actors: Art Roberts (actor), Sid Burston (actor), Roland Redikovich (actor), Roland Redikovich (actor), Gilbert Joseph Menchaca (actor), Daniel Van Dyke (actor), Jennifer Daniello (actress), Michael Puglisi (actor), Nevada Vargas (actor), Orlando Mendoza (actor), Andrew Pressman (producer), Gary A. Kauffman (producer), Gary A. Kauffman (actor), Andrew Pressman (writer), Andrew Pressman (actor),
Genres: Crime,Actors: Peter MacNeill (actor), Lyndon Johnson (actor), Richard Fitzpatrick (actor), Martin Luther King (actor), Benz Antoine (actor), Cedric the Entertainer (actor), Matt Birman (actor), Don Cheadle (actor), Damir Andrei (actor), Eugene Clark (actor), Vondie Curtis-Hall (actor), Johnny Carson (actor), Chiwetel Ejiofor (actor), Mike Epps (actor), Bruce McFee (actor),
Plot: The true life story of Ralph Waldo "Petey" Greene Jr. In the mid-to-late 1960s, in Washington, D.C., vibrant soul music and exploding social consciousness were combining to unique and powerful effect. It was the place and time for Petey to fully express himself - sometimes to outrageous effect - and "tell it like it is." With the support of his irrepressible and tempestuous girlfriend Vernell, the newly minted ex-con talks his way into an on-air radio gig. He forges a friendship and a partnership with fellow prison inmate Milo's brother Dewey Hughes. From the first wild morning on the air, Petey relies on the more straight-laced Dewey to run interference at WOL-AM, where Dewey is the program director. At the station, Petey becomes an iconic radio personality, surpassing even the established popularity of his fellow disc jockeys, Nighthawk and Sunny Jim. Combining biting humor with social commentary, Petey openly courts controversy for station owner E.G. Sonderling. Petey was determined to make not just himself but his community heard during an exciting and turbulent period in American history. As Petey's voice, humor, and spirit surge across the airwaves with the vitality of the era, listeners tune in to hear not only incredible music but also a man speaking directly to them about race and power in America like few people ever have. Through the years, Petey's "The truth just is" style --- on - and off-air - would redefine both Petey and Dewey, and empower each to become the man he would most like to be.
Keywords: 1960s, 1970s, 1980s, african-american, alcoholism, anti-war-demonstration, anti-war-protest, award, bar, bare-buttActors: Gene Simmons (actor), Joe Perry (actor), Wyclef Jean (actor), Seth Green (actor), Scott Adsit (actor), RZA (actor), Dwayne Johnson (actor), Harvey Keitel (actor), Eric Balfour (actor), Cedric the Entertainer (actor), André Benjamin (actor), George Fisher (actor), Danny DeVito (actor), Steven Tyler (actor), John Travolta (actor),
Plot: Streetwise mobster-turned-movie producer Chili Palmer is back, but this time Chili has abandoned the fickle movie industry and veered into the music business, tangling with Russian mobsters and gangsta rappers and taking a talented, feisty young singer named Linda Moon under his wing. From the recording studio to an Aerosmith concert to the MTV Music Awards, he manipulates events to watch them play out the Chili way, using his signature blend of wiseguy skills and negotiation tactics. It's a dangerous business, and everyone's looking for their next big hit.
Keywords: acting-musician, african-american, baseball-bat, based-on-novel, basketball, billboard, bludgeoning, bob-dylan, bodyguard, cigar-smokingActors: Mitch Robbins (writer), Mitch Robbins (editor), Mitch Robbins (producer), Mitch Robbins (director), Nathan Williams (producer), Nathan Williams (actor), Marcus Lamb (producer), Jon Paul McDaniel (actor), Jill Rhodes (actress), David Flower (actor), David Norris (actor), Philip White (actor), Tiffani Rudder (actress), Byron Gehret (actor), Avelinio Da Silva (actor),
Plot: Tiffani is driving home for Christmas Eve. There is a terrible storm and between the frequent lightning and the high winds and rain she can hardly see the highway. The lightning flashes and her heart almost stops when she sees that the bridge over a raging river has collapsed. She stops just short of plunging into the raging waters below. She and several other motorists try to stop others from driving off the collapsed bridge. After two cars ignore their shouting and waving to get them to stop, they form a plan that might just save a lot of lives, if they can set it in motion in time.
Genres: Short,Actors: Lucas Ostrowski (actor), Lucas Ostrowski (writer), Brandon Bartkowiak (producer), Brandon Bartkowiak (editor), Brandon Bartkowiak (director), Brandon Bartkowiak (writer), Melik Malkasian (actor), Anthony Rodebaugh (actor), Brittany Peet (actress), Matthew Merriam (actor), Jesse Deardorff-Green (actor), Daedalian Lowry (actor),
Plot: "Gabbin' Gary" is a mild mannered guy whose job is a talk radio disc jockey. When Death calls into his show to have a haunting debate about mortality, Gary quickly becomes caught up in a game of cat and mouse. In the end, Gary realizes that somebody must die to be the winner.
Genres: Drama, Short, Thriller,Actors: Lawrence Tierney (actor), Michael Tierney (actor), Shannon Elizabeth (actress), Michael Tierney (director), Michael Tierney (writer), Michael Tierney (producer), Terry Camilleri (actor), Danny Saphire (editor), Danny Saphire (producer), Juan Gabriel (actor), David Neff (actor), Larry Sands (actor), Erick Carrillo (actor), Magnús Jónsson (actor), C.J. Morrow (actor),
Plot: An out of work trash man and his crippled drunkie cousin are being evicted from their Hollywood apartment. When they meet up with a teenage homeless speed freak, they decide to throw a party and all hell breaks loose.
Keywords: alcohol, apartment, debauchery, drugs, eviction, gang, hollywood, homelessness, independent-film, lsdActors: Ed Koch (actor), Al Sharpton (actor), Adam West (actor), Viveca Lindfors (actress), Hope Davis (actress), Sewell Whitney (actor), Carmine Famiglietti (actor), Richard W. Haines (director), Richard W. Haines (writer), Richard W. Haines (editor), Richard W. Haines (actor), Rudolf Martin (actor), David Ross Paterson (actor), John Knox (actor), Ernest Mingione (actor),
Genres: Action, Thriller,Actors: Stanley Andrews (actor), Billy Bletcher (actor), Jack Baxley (actor), Charles Cane (actor), Ken Carpenter (actor), Eddy Chandler (actor), Danny Borzage (actor), Heinie Conklin (actor), William Demarest (actor), Vernon Dent (actor), Jack Gardner (actor), Harry Hayden (actor), John Hiestand (actor), Bud Jamison (actor), Fred Kelsey (actor),
Plot: A writer for a radio program needs some fresh ideas to juice up his show. For inspiration, he rents a room with a typical American family and begins to secretly write about their true life antics. The show becomes a big hit, but he begins to feel guilty about his charade when he falls in love with the family's pretty older daughter.
Genres: Comedy,Actors: Marie Blake (actress), Lona Andre (actress), Vernon Dent (actor), Charles Williams (actor), Hal K. Dawson (actor), Albert Dekker (actor), Jerry Colonna (actor), Tom Dugan (actor), Walter Catlett (actor), Edward Everett Horton (actor), Charles Lane (actor), Bert Roach (actor), Dewey Robinson (actor), Gerald Oliver Smith (actor), Grace Hayle (actress),
Plot: In this 100% fictional film, in which not a single performer plays "Himself" nor "Herself" but the two lead performers use their own name as a character, a singer named Bonnie Baker ('Bonnie Baker (I)' (qv), with a strip-tease singing voice auditions for a job singing with orchestra of Luke Laramie ('Albert Dekker' (qv))), but his taste runs to blondes and Bonnie, at the moment is a brunette. Meanwhile, Luke goes to the weight-reducing sanitarium run by Dr. Calonna ('Jerry Colonna' (qv)), hoping to lose some weight in order to get a spot on a radio program sponsored by the maker of a non-fattening food product. Dyeing her hair from brunette to blonde, Bonnie, a fictional character played by a singer with the same name, and her agent, "Death Valley Joe" Frink ('Edward Everett Horton' (qv)), follow Luke to the screwy sanitarium, run like a nightclub and a summer resort by Colonna and his lovely nurse, Miss Jones ('Lillian Cornell' (qv)), who primarily sings and dances. It soon gets broad when Aunt Emma ('Renie Riano' (qv)) shows up and turns out to be Faro Fanny, Frinks' old sweetheart from his Death Vally days.
Keywords: 1940s, actor-shares-first-and-last-name-with-character, actor-shares-first-name-with-character, actor-shares-last-name-with-character, actress-shares-first-and-last-name-with-character, actress-shares-first-name-with-character, actress-shares-last-name-with-character, archery, audition, band-singerActors: Eddie Graham (actor), Selmer Jackson (actor), Joseph E. Bernard (actor), James Burke (actor), Tom Hanlon (actor), William Gargan (actor), Lloyd Bacon (actor), Hobart Cavanaugh (actor), George Chandler (actor), André Cheron (actor), Gino Corrado (actor), George Barbier (actor), Bill Elliott (actor), Sam Ash (actor), Milton Kibbee (actor),
Genres: Comedy, Musical, Romance,Program director on the radio won't play my record until the caller tell him so
Program director on the radio won't play no music until the caller tell him so
This one time I flip, call the radio
Man play the record that I been loving so
I sing with the singer
Dance to the flow
I hear my request coming out the stereo
At one time there was a rhythm on my stereo
Pick up the phone line
Send my jam down the radio
Program director on the radio won't play my record until the caller tell him so
Program director on the radio won't play no music until the caller tell him so
So call up, call up I wanna hear the performance
Catch a wave on the air today
Call up, call up bring a rhythm and a chorus
I want to hear it on the air today
One time on the stereo
You could move to a past time from the radio
A rhythm I could groove to
Program director on the radio won't play my record until the caller tell him so
Program director on the radio won't play no music until the caller tell him so
So call up, call up I wanna hear the performance
Catch a wave on the air today
Call up, call up bring a rhythm and a chorus
I want to hear it on the air today
It takes me home
Take me home
I listen to the music, the music will take me home
Shake the floor, move the room with the bass line
Pay my respect to drummy as he keep time
Crank the volume now the song is all mine
Come sound system make the rhythm climb
Program director on the radio won't play my record until the caller tell him so