Lloyd Banks

Christopher Charles Lloyd (born April 30, 1982), better known by his stage name Lloyd Banks, is an American hip hop recording artist and member of East Coast hip hop group G-Unit, alongside childhood friends and fellow American rappers, 50 Cent and Tony Yayo. Raised in South Jamaica, Queens, he dropped out of high school in 1998. G-Unit released two albums, Beg for Mercy in 2003 and T.O.S. (Terminate on Sight) in 2008. Banks released his first solo album The Hunger for More in 2004 with the top ten hit single "On Fire". He followed with Rotten Apple in 2006 and left Interscope Records 2009. In 2010 G-Unit signed with EMI to distribute Banks third studio album The Hunger for More 2, which was released on November 22, 2010.

Early life

Banks was born in New Carrollton, Maryland and raised in Queens, New York City; he is of mixed Puerto Rican and African American descent. His father spent most of Lloyd's childhood in prison, leaving his mother to raise him and his two siblings. Lloyd attended August Martin High School but dropped out at age 16. For his stage name, he took his great, great-grandfather's name Banks, which was passed on by his uncles who also shared it.

Cher Lloyd

Cher Lloyd (born 28 July 1993) is an English singer, songwriter, rapper, and model. Lloyd rose to fame in 2010 when she finished fourth in the seventh series of The X Factor. Following the seventh series finale, Lloyd was signed to Syco Music.

Lloyd's debut single, "Swagger Jagger," was released in July 2011. The single entered at number one on the UK Singles Chart and number two in the Republic of Ireland. Her second single, "With Ur Love," was released on 31 October 2011, featuring Mike Posner, and peaked at number four on the UK Singles Chart, and number five in Ireland, preceding her debut album, Sticks and Stones (2011), which peaked at number four on the UK Albums Chart and number seven in Ireland. Lloyd released her second album, Sorry I'm Late in 2014. Despite its positive acclaim, the album failed to match the success of its predecessor, peaking at number 21 on the UK Albums Chart. Although the album was met with little chart success Sorry I'm Late did sell more copies than the debut album did as Sticks and Stones only sold 31,000 and the second 41,000. Lloyd also experienced crossover appeal, signing to US record label Epic Records in 2012.

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Music video

A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings. There are also cases where songs are used in tie in marketing campaigns that allow them to become more than just a song. Tie ins and merchandising could be used in toys are marketing campaigns for food and other products. Although the origins of music videos date back to musical short films that first appeared in the 1920s, they came into prominence in the 1980s when MTV based their format around the medium. Prior to the 1980s, these works were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip" or "film clip". Since the creation and increased popularity of YouTube, mainstream artists now promote new music videos by releasing trailers of short promos on the site for their upcoming song and music video. Consequentially, YouTube has been converted into a social media platform for celebrities and artists to market themselves to their fans and audiences.