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North Korean leader caught smoking during anti-smoking drive

By Chieu Luu, CNN

Updated 7:43 AM ET, Fri June 10, 2016

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(CNN)North Korea's Supreme Leader Kim Jong Un appears not to be practicing what his government is preaching.

The country's state media published a photograph this week of Kim holding a cigarette in his hand -- with smoke permeating from the tip -- in the middle of a North Korea anti-smoking drive.
North Korea is in the middle of an anti-smoking drive
North Korea is in the middle of an anti-smoking drive
The photo was snapped while Kim was "providing field guidance to the remodeled Mangyongdae Children's Camp," in the capital Pyongyang, according to state-run news agency KCNA.
    The anti-smoking campaign was first reported by KCNA in May. It was announced that state-sanctioned cigarette makers were required to put health warning notices on packaging.
    Subsequent KCNA reports said non-smoking research stations had been established in provincial capitals.
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    State media also reported the success stories of citizens who had quit smoking after watching campaign ads on state TV that warned of the health hazards linked to lighting up.
    On May 5, 2016, CNN toured the Man Gyong Dae School Children's Palace, an after school activity complex, in Pyongyang.
    Photos: Inside North Korea
    On May 5, 2016, CNN toured the Man Gyong Dae School Children's Palace, an after school activity complex, in Pyongyang.
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    Young singers practice their performance at the "children's palace" in Pyongyang.
    Photos: Inside North Korea
    Young singers practice their performance at the "children's palace" in Pyongyang.
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    Children play volleyball at an after school center in Pyongyang.
    Photos: Inside North Korea
    Children play volleyball at an after school center in Pyongyang.
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    An Olympic-sized swimming pool at a "children's palace" after school center in Pyongyang.
    Photos: Inside North Korea
    An Olympic-sized swimming pool at a "children's palace" after school center in Pyongyang.
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    Pyongyang is preparing for the <a href="http://www.cnn.com/2016/04/28/asia/north-korea-party-congress-explainer/">Workers' Party of Korea congress, which starts on May 6</a>. It's the first time it's been held since 1980, and is expected to consolidate Kim Jong Un's power in the regime.
    Photos: Inside North Korea
    Pyongyang is preparing for the Workers' Party of Korea congress, which starts on May 6. It's the first time it's been held since 1980, and is expected to consolidate Kim Jong Un's power in the regime.
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    Women in scarves walk past the Koryo Hotel in central Pyongyang, North Korea, Wednesday, May 4.
    Photos: Inside North Korea
    Women in scarves walk past the Koryo Hotel in central Pyongyang, North Korea, Wednesday, May 4.
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    A North Korean flag flies in the streets of Pyongyang.
    Photos: Inside North Korea
    A North Korean flag flies in the streets of Pyongyang.
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    A tram passes by a leafy street in Pyongyang, as commuters emerge from a metro station in the city.
    Photos: Inside North Korea
    A tram passes by a leafy street in Pyongyang, as commuters emerge from a metro station in the city.
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    A train can be seen from the window of the Koryo Hotel in Pyonyang.
    Photos: Inside North Korea
    A train can be seen from the window of the Koryo Hotel in Pyonyang.
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    In January 2016, CNN was given access to the North <a href="http://www.cnn.com/2016/01/08/asia/north-korea-hydrogen-bomb-science-park/">Korean Science & Technology Center</a> in Pyongyang.
    Photos: Inside North Korea
    In January 2016, CNN was given access to the North Korean Science & Technology Center in Pyongyang.
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    Visitors to North Korea's Science and Technology Center use the tightly regulated North Korean intranet.
    Photos: Inside North Korea
    Visitors to North Korea's Science and Technology Center use the tightly regulated North Korean intranet.
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    A guide shows visitors a display in the North Korean Science and Technology Center.
    Photos: Inside North Korea
    A guide shows visitors a display in the North Korean Science and Technology Center.
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    The center includes exhibits that highlight technology as well as scientific development, such as this fighter jet.
    Photos: Inside North Korea
    The center includes exhibits that highlight technology as well as scientific development, such as this fighter jet.
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    In a carefully choreographed show of strength and celebration to mark the <a href="http://edition.cnn.com/2015/10/10/asia/north-korea-military-parade/">70th anniversary of the ruling Workers' Party</a>, hundreds of troops marched in elaborate formations across Pyongyang's Kim Il Sung Square, October 10, 2015.
    Photos: Inside North Korea
    In a carefully choreographed show of strength and celebration to mark the 70th anniversary of the ruling Workers' Party, hundreds of troops marched in elaborate formations across Pyongyang's Kim Il Sung Square, October 10, 2015.
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    Young faces of North Korea's military ride artillery through Pyongyang.
    Photos: Inside North Korea
    Young faces of North Korea's military ride artillery through Pyongyang.
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    North Korean soldiers march below statues of North Korea's founding president Kim Il Sung and his son Kim Jong Il.
    Photos: Inside North Korea
    North Korean soldiers march below statues of North Korea's founding president Kim Il Sung and his son Kim Jong Il.
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    Weapons were paraded through Pyongyang as a clear signal to the rest of the world that North Korea has military might.
    Photos: Inside North Korea
    Weapons were paraded through Pyongyang as a clear signal to the rest of the world that North Korea has military might.
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    A large mural of North Korean founder Kim Il Sung stands outside the Jang Chon cooperative farm, a 30-minute drive outside the capital Pyongyang. <a href="http://www.cnn.com/2015/09/25/asia/north-korea-most-famous-farmer/">CNN visited the farm in September, 2015.</a>
    Photos: Inside North Korea
    A large mural of North Korean founder Kim Il Sung stands outside the Jang Chon cooperative farm, a 30-minute drive outside the capital Pyongyang. CNN visited the farm in September, 2015.
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    Farm manager Kim Myong Jon is something of a national celebrity in North Korea. During the past 40 years, she's met with three of the country's leaders.
    Photos: Inside North Korea
    Farm manager Kim Myong Jon is something of a national celebrity in North Korea. During the past 40 years, she's met with three of the country's leaders.
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    The farm is home to one of North Korea's first greenhouses. It was first visited by Kim Il Sung more than three decades ago, and more recently by his grandson, current leader Kim Jong Un.
    Photos: Inside North Korea
    The farm is home to one of North Korea's first greenhouses. It was first visited by Kim Il Sung more than three decades ago, and more recently by his grandson, current leader Kim Jong Un.
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    Chili peppers lie in the sun at the Jang Chon farm. It's used for making kimchi, the fermented cabbage dish that is a staple of the North Korean diet.
    Photos: Inside North Korea
    Chili peppers lie in the sun at the Jang Chon farm. It's used for making kimchi, the fermented cabbage dish that is a staple of the North Korean diet.
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    CNN's Will Ripley speaks with scientists from North Korea's space agency, the National Aeronautical Development Association (NADA). In September 2015, <a href="http://www.cnn.com/2015/09/23/asia/north-korea-space-center-ripley-schwarz/">CNN was given exclusive access to the newly opened satellite control center.</a>
    Photos: Inside North Korea
    CNN's Will Ripley speaks with scientists from North Korea's space agency, the National Aeronautical Development Association (NADA). In September 2015, CNN was given exclusive access to the newly opened satellite control center.
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    The futuristic space center is in a residential area not far from the center of Pyongyang.
    Photos: Inside North Korea
    The futuristic space center is in a residential area not far from the center of Pyongyang.
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    Two officials walk in the grounds of the space facility. While there, NADA officials told CNN they had prepared multiple satellites and were in the "final stages of perfecting all operations."
    Photos: Inside North Korea
    Two officials walk in the grounds of the space facility. While there, NADA officials told CNN they had prepared multiple satellites and were in the "final stages of perfecting all operations."
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    Hula hoop diplomacy at a North Korean dolphinarium<a href="http://www.cnn.com/2015/05/26/asia/north-korea-hula-hooping/">. CNN video journalist Brad Olson</a> was called on staged to show them how it's done."I managed to get three going much to the delight of the crowd," he said.
    Photos: Inside North Korea
    Hula hoop diplomacy at a North Korean dolphinarium. CNN video journalist Brad Olson was called on staged to show them how it's done."I managed to get three going much to the delight of the crowd," he said.
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    In May 2015, CNN was given rare access to a faculty apartment in an upscale area of Pyongyang, near Kim Il Sung University. The lounge was neat, if a little dated.
    Photos: Inside North Korea
    In May 2015, CNN was given rare access to a faculty apartment in an upscale area of Pyongyang, near Kim Il Sung University. The lounge was neat, if a little dated.
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    This is the master bedroom of the three bedroom apartment. A university professor lives there with his adult children. It's 200 square meters (about 2,150 square feet) -- large for an apartment in Pyongyang.
    Photos: Inside North Korea
    This is the master bedroom of the three bedroom apartment. A university professor lives there with his adult children. It's 200 square meters (about 2,150 square feet) -- large for an apartment in Pyongyang.
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    A new flat screen television is in the lounge.
    Photos: Inside North Korea
    A new flat screen television is in the lounge.
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    Books are neatly lined up above a desk in the study. There's a lamp for reading and a large padded chair.
    Photos: Inside North Korea
    Books are neatly lined up above a desk in the study. There's a lamp for reading and a large padded chair.
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    Every home in North Korea displays portraits of late leaders Kim Il Sung and Kim Jong Il. Housing is assigned by the government and is free. Those who want to move have to sign up to exchange spaces with other citizens.
    Photos: Inside North Korea
    Every home in North Korea displays portraits of late leaders Kim Il Sung and Kim Jong Il. Housing is assigned by the government and is free. Those who want to move have to sign up to exchange spaces with other citizens.
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    The kitchen features a double sink and brushed metal counter tops. Beyond the shelving, the dining area is full of natural light.
    Photos: Inside North Korea
    The kitchen features a double sink and brushed metal counter tops. Beyond the shelving, the dining area is full of natural light.
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    The kitchen is fitted with a Haier two-burner gas hob. Haier, based in Qingdao, China, is one of the world's biggest home appliance companies.
    Photos: Inside North Korea
    The kitchen is fitted with a Haier two-burner gas hob. Haier, based in Qingdao, China, is one of the world's biggest home appliance companies.
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    First graders in a Pyongyang classroom are orderly yet energetic, often standing and giving spirited answers to their teacher's questions, May 7, 2015. Photo by CNN's Will Ripley.
    Photos: Inside North Korea
    First graders in a Pyongyang classroom are orderly yet energetic, often standing and giving spirited answers to their teacher's questions, May 7, 2015. Photo by CNN's Will Ripley.
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    North Korean students watch horse riding lessons at a new equestrian center designed by Supreme Leader Kim Jong Un. The facility was formerly used for military training.
    Photos: Inside North Korea
    North Korean students watch horse riding lessons at a new equestrian center designed by Supreme Leader Kim Jong Un. The facility was formerly used for military training.
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    Outdoor exercise accompanied by upbeat music is a daily routine for these North Korean middle school students. Afterward, classes are critiqued on their coordination.
    Photos: Inside North Korea
    Outdoor exercise accompanied by upbeat music is a daily routine for these North Korean middle school students. Afterward, classes are critiqued on their coordination.
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    Young children in a newly constructed Pyongyang orphanage practice a musical performance, May 2015.
    Photos: Inside North Korea
    Young children in a newly constructed Pyongyang orphanage practice a musical performance, May 2015.
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    The orphanage features a pool area for the children, who live and study in the complex.
    Photos: Inside North Korea
    The orphanage features a pool area for the children, who live and study in the complex.
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    Young boys practice a drum routine that they will perform during International Children's Day in June.
    Photos: Inside North Korea
    Young boys practice a drum routine that they will perform during International Children's Day in June.
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    Toy rocket launchers, similar to those displayed in North Korean military parades, are on the shelves for children to play with.
    Photos: Inside North Korea
    Toy rocket launchers, similar to those displayed in North Korean military parades, are on the shelves for children to play with.
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    Junior Lt. Colonel Nam Dong Ho speaks to CNN correspondent Will Ripley. In May 2015, Ripley and his team were <a href="http://www.cnn.com/2015/05/02/asia/cnn-inside-north-korea/">granted rare access to the DMZ in North Korea.</a> An estimated three quarters of of North Korea's standing army of more than one million is based near the heavily fortified border, which has been a flashpoint for violence at times.
    Photos: Inside North Korea
    Junior Lt. Colonel Nam Dong Ho speaks to CNN correspondent Will Ripley. In May 2015, Ripley and his team were granted rare access to the DMZ in North Korea. An estimated three quarters of of North Korea's standing army of more than one million is based near the heavily fortified border, which has been a flashpoint for violence at times.
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    The view from the North Korean side of the DMZ, with armed DPRK soldiers standing guard.
    Photos: Inside North Korea
    The view from the North Korean side of the DMZ, with armed DPRK soldiers standing guard.
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    North Korea displays the armistice agreement that ended the brutal fighting of the Korean War in 1953.
    Photos: Inside North Korea
    North Korea displays the armistice agreement that ended the brutal fighting of the Korean War in 1953.
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    Junior Lt. Colonel Nam Dong Ho is part of North Korea's standing army of more than one million.
    Photos: Inside North Korea
    Junior Lt. Colonel Nam Dong Ho is part of North Korea's standing army of more than one million.
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    Two women share a bicycle as they head south on a highway leading from Pyongyang to the DMZ, May 2015.
    Photos: Inside North Korea
    Two women share a bicycle as they head south on a highway leading from Pyongyang to the DMZ, May 2015.
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    Pyongyang women wear their Sunday best, and carry ornate umbrellas to shield themselves from the sun.
    Photos: Inside North Korea
    Pyongyang women wear their Sunday best, and carry ornate umbrellas to shield themselves from the sun.
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    Twin statues honor the late leaders of North Korea Kim Il Sung and Kim Jong Il. Visitors are routinely taken here to pay their respects and lay flowers at the statue. Photo taken May 2, 2015.
    Photos: Inside North Korea
    Twin statues honor the late leaders of North Korea Kim Il Sung and Kim Jong Il. Visitors are routinely taken here to pay their respects and lay flowers at the statue. Photo taken May 2, 2015.
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    Kim Jong Un personally inspected the plans for this new water park 113 times and had his top officials safety test the water slides. Guests frolic in the park in this photo taken in May 2015.
    Photos: Inside North Korea
    Kim Jong Un personally inspected the plans for this new water park 113 times and had his top officials safety test the water slides. Guests frolic in the park in this photo taken in May 2015.
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    Pyongyang residents play table tennis at a water park in Pyongyang.
    Photos: Inside North Korea
    Pyongyang residents play table tennis at a water park in Pyongyang.
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    The Pyongyang Gold Lane, a bowling alley in the North Korean capital, is popular among young people.
    Photos: Inside North Korea
    The Pyongyang Gold Lane, a bowling alley in the North Korean capital, is popular among young people.
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    Pyongyang Airport is the first stop on tours of North Korea. Air Koryo is the national airline, which operates direct flights from Beijing and Shenyang in China, and Vladivostok in Russia.
    Photos: Inside North Korea
    Pyongyang Airport is the first stop on tours of North Korea. Air Koryo is the national airline, which operates direct flights from Beijing and Shenyang in China, and Vladivostok in Russia.
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    Air Koryo has an aging fleet, although it has purchased some newer aircraft in recent years.
    Photos: Inside North Korea
    Air Koryo has an aging fleet, although it has purchased some newer aircraft in recent years.
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    The inflight magazine feature multiple pages on Supreme Leader Kim Jong Un.
    Photos: Inside North Korea
    The inflight magazine feature multiple pages on Supreme Leader Kim Jong Un.
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    The inflight meal consists of a burger and glass of North Korean beer.
    Photos: Inside North Korea
    The inflight meal consists of a burger and glass of North Korean beer.
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