7:42
Magazine Industry Research - Assessment Objective 4
This video is a response to research questions set here: http://trcmediastudies.posterous....
published: 22 Feb 2010
author: 000015176trcmedia
Magazine Industry Research - Assessment Objective 4
Magazine Industry Research - Assessment Objective 4
This video is a response to research questions set here: http://trcmediastudies.posterous.com Bauer Consumer Media and IPC Media are my case studies in this ...- published: 22 Feb 2010
- views: 604
- author: 000015176trcmedia
53:32
Sally McKenzie, vice president, Eddie Bauer
Sally McKenzie graduated from Washington College in Chestertown, Maryland with a BA in The...
published: 10 Jul 2014
Sally McKenzie, vice president, Eddie Bauer
Sally McKenzie, vice president, Eddie Bauer
Sally McKenzie graduated from Washington College in Chestertown, Maryland with a BA in Theater. She then relocated to Florida and attained a sales job with a local department store. This led to a position in a buying office. She eventually moved to Seattle where she accepted a position as a Merchandise Buyer for Jay Jacobs. This experience helped her attain a position with Eddie Bauer as the Product Manager/Planner for the Outlet Division. After six years of working to dramatically expand the Outlet Division, she felt she had "topped out" and took a position in the Eddie Bauer Sourcing area. This was a particularly bad fit for her and she left the company within three months. Even though she considered it "leaving", Eddie Bauer considered it a "leave of absence". Career counseling helped her to determine her strengths and priorities, and also convinced her that Eddie Bauer as a company was not a bad fit, even though her role in Sourcing was. A newspaper ad connected her with Greatfood.com where she became the Manager of Marketing and Operations. That position not only strengthened her confidence, but also provided exceptional technical and business-to-consumer web experience. This led to her returning to Eddie Bauer, this time in the Interactive Media Division where she is now a Vice President in that Division.- published: 10 Jul 2014
- views: 0
2:36
QUESTION 3: What kind of media institution might distribute your product and why?
The Bauer Media Group is Europe's largest privately owned publishing Group, with a worldwi...
published: 28 Apr 2014
QUESTION 3: What kind of media institution might distribute your product and why?
QUESTION 3: What kind of media institution might distribute your product and why?
The Bauer Media Group is Europe's largest privately owned publishing Group, with a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations, employing some 6,400 people. Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions -- Magazines and Radio - widely recognized and rewarded as being industry modernizers, built on influential media brands with millions of personal relationships with engaged readers and listeners. I believe Bauer would be a good media institution to distribute my magazine as its strategy and aim is similar to that of mine, "to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors" Bauer also has a very good turnover at €2.129 Billion (2010), this meaning my magazine's circulation would be very impressive for a starting company. Although, the initial cost to get it started will be slightly higher, as mine and Bauer's motives are very similar, the two companies would coincide and cooperate well; increasing revenue on both behalves. My magazine would be placed alongside with other music magazines, in order to not confuse audiences with differing layouts. Also, to keep the Bauer magazines together, I would have STACK placed next to or between Q magazine, MOJO and Kerrang! Bauer challenges itself to anticipate consumer trends and work with technological developments to ensure content is available whenever, wherever and however. Their advertising teams have a complete 360 degree view across all of their brands, across all platforms, and are passionate about developing customer partnerships through high calibre creative ideas that take advantage of the brands' consumer engagement. This meaning that I would distribute my magazine through ways such as; • Creating synergy with iTunes and offer a chance to win a voucher when buying the magazine. • Use the app version of the magazine to be part of the Starbucks 'Pick of the Week', where customers simply follow the instructions on the back of the card to get your free download. • Have the magazine to be on sale at any gigs that we advertise with in the content. • Bulk sell some issues to stores.- published: 28 Apr 2014
- views: 6
46:15
DEF CON 10 - Adam Bresson - DEF CON 10 Talk: Consumer Media Protections
Adam Bresson - DEF CON 10 Talk: Consumer Media Protections
Did you buy The Fast and the Fu...
published: 21 Feb 2014
DEF CON 10 - Adam Bresson - DEF CON 10 Talk: Consumer Media Protections
DEF CON 10 - Adam Bresson - DEF CON 10 Talk: Consumer Media Protections
Adam Bresson - DEF CON 10 Talk: Consumer Media Protections Did you buy The Fast and the Furious Soundtrack only to find out you couldn' t archive the songs to MP3s on your PC? Companies including Vivendi Universal, AOL Time Warner and Sony employ different protection methods on DVDs, video games and CDs. Many consumers argue that these protections abrogate their legal rights. I'll be presenting a broad overview of these Consumer Media Protections (CMPs) and will conduct demonstrations of how to identify and bypass them. I will focus on bit-level video game, video signal and audio CMPs. Whichever side of the legal argument you fall on learn the law, learn your rights and speak-up. Adam Bresson owns GreentreePC a Los Angeles-based on-site network consulting service. At DEF CON 8 and 9, he spoke on Palm and PHP security, respectively. He founded and continues to develop two exciting Internet startups: Recommendo.com and GetAnyGame.com- published: 21 Feb 2014
- views: 21
4:43
Stephanie Bauer Marshall, Retargeting with Online and Offline Data, Mobile: IAB Marketplace 2014
Stephanie Bauer Marshall, Director, Precision Market Insights Verizon Wireless talks about...
published: 07 Apr 2014
Stephanie Bauer Marshall, Retargeting with Online and Offline Data, Mobile: IAB Marketplace 2014
Stephanie Bauer Marshall, Retargeting with Online and Offline Data, Mobile: IAB Marketplace 2014
Stephanie Bauer Marshall, Director, Precision Market Insights Verizon Wireless talks about techniques and strategies to reach consumers on mobile and cross-screen using data at Mobile: IAB Marketplace 2014.- published: 07 Apr 2014
- views: 7
20:03
Guardian Changing Media Summit 2014 panel: native advertising
According to eMarketer, native advertising is a $2billion business and growing at more tha...
published: 28 Mar 2014
Guardian Changing Media Summit 2014 panel: native advertising
Guardian Changing Media Summit 2014 panel: native advertising
According to eMarketer, native advertising is a $2billion business and growing at more than 20% per year. Why all the love for an old and unsexy tactic - the advertorial? Or are we dealing with something new and far more complex? Speaking at the Changing Media Summit 2014, Forrester, Outbrain and Bauer Media discuss the value (and risk) of native advertising, looking at the value for the publisher, advertiser and consumer.- published: 28 Mar 2014
- views: 8
5:18
Jeff Bauer | Health Futurist
http://www.crownspeakers.com/jeff-bauer/ For more information on Jeff Bauer please contact...
published: 07 May 2012
author: crownspeakersbureau
Jeff Bauer | Health Futurist
Jeff Bauer | Health Futurist
http://www.crownspeakers.com/jeff-bauer/ For more information on Jeff Bauer please contact Crown Speakers Bureau at 1.877.8-TALENT (1.877.882.5368) or visit ...- published: 07 May 2012
- views: 99
- author: crownspeakersbureau
3:00
YouTube at CES 2014
CES is glimpse into the future and to a chance to see what all the innovation means for us...
published: 14 Jan 2014
YouTube at CES 2014
YouTube at CES 2014
CES is glimpse into the future and to a chance to see what all the innovation means for us as marketers. YouTube and YouTube creator, iJustine, went live to find out what the industry is buzzing about for 2014. See what industry leaders like Mainardo de Nardis, CEO OMD Worldwide, Amy Pascal, Director of Digital Marketing Strategy, US Skincare Brands at Johnson & Johnson, and TJ Marchetti, Senior Vice President, Digital Marketing at The Walt Disney Studios and Brian Robbins of AwesomenessTV had to say! Special Thanks to: Bryan Chupp // Director, Consumer Engagement at Pfizer Consumer Healthcare Julie Bauer // President at Panasonic, Panasonic Consumer Electronics Corporation of North America Matt Diamond // CEO, Defy Media Stephanie Horbaczewski // President and CEO at StyleHaul, Inc. Bryan Smith // Co-Director of Strategy, 72andSunny Keith Richman // President, Defy Media Lucas Watson // Vice President of Brand Solutions at Google Mainardo de Nardis // CEO OMD Worldwide Amy Pascal // Director of Digital Marketing Strategy, US Skincare Brands at Johnson & Johnson TJ Marchetti // Senior Vice President, Digital Marketing at The Walt Disney Studios Brian Robbins // Creator and CEO, AwesomenessTV Justine Ezarik // Creator iJustine- published: 14 Jan 2014
- views: 186
20:08
Towards a New Paradigm in Power Plant Construction: Christian Bauer at TEDxKlagenfurt
Christian Bauer has more than 25 years of experience in his field of business. The art dir...
published: 21 Nov 2013
Towards a New Paradigm in Power Plant Construction: Christian Bauer at TEDxKlagenfurt
Towards a New Paradigm in Power Plant Construction: Christian Bauer at TEDxKlagenfurt
Christian Bauer has more than 25 years of experience in his field of business. The art director and creative consultant was, moreover, a pioneer and early entrepreneur for 3D technologies like 3D Online Communities, Virtual Reality and Web3D / VRML (Virtual Reality Modeling Language). He has also been working many years in the field of elaborate cultural project management for the known Austrian artist André Heller. Furthermore, he teaches at the University of Applied Sciences at the Institute for Renewable Energy. In his talk, which is titled "Towards a New Paradigm in Power Plant Construction" Christian Bauer presents a totally new power plant concept that addresses the regular consumer. This concept could be a solution for our current problems concerning energy. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)- published: 21 Nov 2013
- views: 277
3:47
Fast cars showdown
I wanted to include some more cars but unfortunately it's still hard to find good HD conte...
published: 07 Feb 2012
author: gt3svl
Fast cars showdown
Fast cars showdown
I wanted to include some more cars but unfortunately it's still hard to find good HD content to use (sometimes the videos are HD sized but have such a high l...- published: 07 Feb 2012
- views: 747
- author: gt3svl
8:55
Mathias Bauer zu internationale Netzwerke
Interview mit Mathias Bauer, Inhaber von BERENS BAUER BELOCASSI und davor Vorstand bei der...
published: 28 Feb 2011
author: mediaTREFF
Mathias Bauer zu internationale Netzwerke
Mathias Bauer zu internationale Netzwerke
Interview mit Mathias Bauer, Inhaber von BERENS BAUER BELOCASSI und davor Vorstand bei der Kabel New Media AG. Im Interview mit Markus Willnauer sprach er üb...- published: 28 Feb 2011
- views: 240
- author: mediaTREFF
61:05
A Pantry Full of Exceptional Ingredients with Jeni Britton Bauer of Jeni's Ice Cream
The Hospitality Management Program hosted "A Pantry Full of Exceptional Ingredients," with...
published: 09 Nov 2012
A Pantry Full of Exceptional Ingredients with Jeni Britton Bauer of Jeni's Ice Cream
A Pantry Full of Exceptional Ingredients with Jeni Britton Bauer of Jeni's Ice Cream
The Hospitality Management Program hosted "A Pantry Full of Exceptional Ingredients," with Jeni Britton Bauer, owner of Jeni's Splendid Ice Cream, Tuesday, O...- published: 09 Nov 2012
- views: 751
- author: College of Education and Human Ecology
2:38
CES 2012 Highlights (15 Minuten HD Video) - Consumer Electronics Show Las Vegas
CES 2012 Highlights (15 Minuten HD Video) - Consumer Electronics Show Las Vegas Follow me ...
published: 17 Apr 2014
CES 2012 Highlights (15 Minuten HD Video) - Consumer Electronics Show Las Vegas
CES 2012 Highlights (15 Minuten HD Video) - Consumer Electronics Show Las Vegas
CES 2012 Highlights (15 Minuten HD Video) - Consumer Electronics Show Las Vegas Follow me for new videos Mehr Details zur CES 2012 unter: Mehr als 153.00. For more info visit: This year the Sony booth was packed with all sorts of gadgets and exhibits. Here we'll show you some of the high. Vom 10.-13. Jänner 2012 findet wieder die Consumer Electronics Show (CES) in Las Vegas statt. Alle Infos inklusive unbranded Videomaterial zu Samsung auf der. Take a loko at what the G.HN TechZone is bringing to the 2012 International CES. CES Unveiled: The Official Press Event of the 2012 International CES gave attendees a sneak peak of the technology to come at the show, two days before it op. Paul S. Otellini unveils the latest in Ultrabook and Smartphone technologies at the Consumer Electronics Show in Las Vegas. Keynote highlights include Lenovo. CES 2012 International Consumer Electronics Show in Las Vegas has been opened by Gary Shapiro, President of the CEA. More than 2700 exhibitors from around th. High energy video showcasing Mitsubishi's new products at CES 2012. Into Tomorrow and ITTV report from the International CES Unveiled Press Preview in New York City. Here are just some of the highlights from the event. Be s. Joshua Topolsky of the Verge discusses the hottest products and trends of the 2012 International CES. Meine Highlights von der Consumer Electronics Show 2012 (CES 2012) in Las Vegas. - Lenovo IdeaPad Yoga - ASUS Eee Pad Memo 370T - AS. Take a look at some of the newest ways technology is impacting health and fitness! Full Story: There weren't many clear cut winners takin. CES on the Hill exposes attendees, including members of Congress, Hill staff and D.C. media, to mingle with executives from the CE Industry and give them a c. Here is the highlight video clip of Samsung Press Conference at CES 2012 where Samsung showed the future of smart TV and other smart devices with a theme of . CLICK HERE TO SIGN UP FOR MY MONTHLY NEWSLETTER OR UPDATE YOUR SUBSCRIPTION: Pick up an OH SNAP T-Shirt! . The world's biggest consumer electronics show is already underway in Las Vegas and in true CES tradition, it begins with CES Unveiled -- the Cosumer Electron. After being selected through an online competition, the 15 finalists representing 9 nationalities finally arrived to Las Vegas on January, 9th, for 4 amazing. Support this content by Picking up a one-off Aperture Blade T-Shirt! Follow me on these social outlets: . A summary of Hans Vestberg's CES keynote from Jan 12 2012. Visit us at Highlights from 2012 CES conference in Las Vegas. Includes Samsung, Ion, Parrot, Paro Robot dogs, and mu. Microsoft's Jaymi Bauer, senior director of product marketing for the Xbox division, and her friend Ainsley jump into Elmo's world in a two-way, interactive . CES 2012 highlights, from In Tech Today (intechtoday.com). Picture and video highlights from the Consumer Electronics Show in Las Vegas, Nevada.- published: 17 Apr 2014
- views: 0
3:07
Standard & Poor's U.S. Consumer, Retail, And Health Care Weekly Review (March 24)
In this segment of U.S. Consumer, Retail, and Health Care Weekly, Standard & Poor's Direct...
published: 24 Mar 2014
Standard & Poor's U.S. Consumer, Retail, And Health Care Weekly Review (March 24)
Standard & Poor's U.S. Consumer, Retail, And Health Care Weekly Review (March 24)
In this segment of U.S. Consumer, Retail, and Health Care Weekly, Standard & Poor's Director Andy Sookram discusses the actions we recently took on Levi Strauss, Easton-Bell Sports, HCR HealthCare, Jo-Ann Stores, Dillard's, and Bauer Performance.- published: 24 Mar 2014
- views: 1
Youtube results:
5:31
Stockton, Wible, Bauer Debate Outlook for Netflix
Jan. 11 (Bloomberg) -- Katie Stockton, chief market technician at MKM Partners, Tony Wible...
published: 11 Jan 2012
author: Bloomberg
Stockton, Wible, Bauer Debate Outlook for Netflix
Stockton, Wible, Bauer Debate Outlook for Netflix
Jan. 11 (Bloomberg) -- Katie Stockton, chief market technician at MKM Partners, Tony Wible, an analyst at Janney Montgomery Scott LLC, and Scott Bauer, presi...- published: 11 Jan 2012
- views: 293
- author: Bloomberg
2:36
Consumer Privacy Report-Back with Sarah Hudgens, IAB and Lou Mastria, DAA
Privacy: Sarah Hudgens (Director, Public Policy, IAB) and Lou Mastria (Executive Director,...
published: 08 Apr 2014
Consumer Privacy Report-Back with Sarah Hudgens, IAB and Lou Mastria, DAA
Consumer Privacy Report-Back with Sarah Hudgens, IAB and Lou Mastria, DAA
Privacy: Sarah Hudgens (Director, Public Policy, IAB) and Lou Mastria (Executive Director, DAA) address the issue of Consumer Privacy and Trust at Mobile: IAB Marketplace 2014- published: 08 Apr 2014
- views: 40
0:16
Michaels, Bauer & Berman Video
Everyday Health, Inc., the leading health media company attracting 30 million monthly uniq...
published: 04 Apr 2012
author: MultiVuOnlineVideo
Michaels, Bauer & Berman Video
Michaels, Bauer & Berman Video
Everyday Health, Inc., the leading health media company attracting 30 million monthly unique visitors online, today announced the debut of its original YouTu...- published: 04 Apr 2012
- views: 17
- author: MultiVuOnlineVideo
2:22
Event Marketing Firm, EventLink, is represented by Pharris Media (702) 491-7464
Pharris Media represents business development for EventLink. EventLink is an Event Marketi...
published: 03 Jun 2013
author: PharrisMediacom
Event Marketing Firm, EventLink, is represented by Pharris Media (702) 491-7464
Event Marketing Firm, EventLink, is represented by Pharris Media (702) 491-7464
Pharris Media represents business development for EventLink. EventLink is an Event Marketing and Event Management firm that works with brands and their agenc...- published: 03 Jun 2013
- views: 98
- author: PharrisMediacom
