- published: 12 May 2015
- views: 3967
Media studies is an academic discipline and field of study that deals with the content, history and effects of various media; in particular, the 'mass media'. Media studies may draw on traditions from both the social sciences and the humanities, but mostly from its core disciplines of mass communication, communication, communication sciences and communication studies. Researchers may also develop and employ theories and methods from disciplines including cultural studies, rhetoric, philosophy, literary theory, psychology, political science, political economy, economics, sociology, anthropology, social theory, art history and criticism, film theory, feminist theory, and information theory.
In addition to the interdisciplinary nature of the academic field, popular understandings of media studies encompass:
Foundational Media theories include: Media effects theory; Agenda Setting, Priming, Framing, political economy, discourse analysis,content analysis,Hyperpersonal theory,representation theory, imagined community,public sphere, theories of persuasion, attention, and control, etc.