- published: 23 May 2014
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A specialty channel can be a commercial broadcasting or non-commercial television channel which consists of television programming focused on a single genre, subject or targeted television market at a specific demographic.
The number of specialty channels has greatly increased during the 1990s and 2000s while the previously common concept of countries having just a few (national) TV stations addressing all interest groups and demographics became increasingly outmoded, as it already had been for some time in several countries. About 65% of today's satellite channels are specialty channels.
Types of specialty services may include, but by no means are limited to:
(Note: These are not necessarily industry-accepted terms for these types of services)
Some specialty channels may not be free-to-air and/or may not be available through conventional broadcast television. Pay TV providers in particular often produce own specialty channels exclusively for their own network.
The term "specialty channel" has been used most frequently in Canada, due to its use as a marketing term by the cable industry in relation to the various channel launches of the 1990s. The Canadian Radio-television and Telecommunications Commission (CRTC) term for such a channel is specialty service (or even more explicitly "specialty television programming undertaking"), referring to virtually any non-premium television service which is not carried over the airwaves or otherwise deemed exempt by the CRTC. They are primarily carried, therefore, on cable television and satellite television.
Eddie Lacy is a college football player currently playing as the No. 2 running back for the 2011 Alabama Crimson Tide football team. During the 2011 regular season, his average of 7.5 yards per carry ranked first in the Southeastern Conference and sixth in the NCAA Football Bowl Subdivision.
Lacy attended and graduated from Dutchtown High School in Geismar, Louisiana. Lacy ran for 1,207 yards and 19 touchdowns as a sophomore, 1,800 yards and 27 touchdowns as a junior, and 1,046 yards and 17 touchdowns during his injury-plagued senior season. In December 2008, he was selected by the Louisiana Sports Writers Association as a first-team player on the Class 5A All-State football team for the second consecutive season. Rated as the 13th best running back and the 116th best prospect overall by Rivals.com, Lacy committed to the University of Alabama in February 2009.
After redshirting in 2009, Lacy earned his spot as the third string tailback behind Heisman Trophy winner Mark Ingram and Trent Richardson. In the season opener against San Jose State, Lacy ran for 113 yards and two touchdowns in his collegiate debut. In the 2011 Capital One Bowl against Michigan State, Lacy averaged 17.2 yards per carry and scored two touchdowns, including a 62-yard touchdown run in the second half. For the 2010 season, Lacy had 406 yards rushing.