Arezzo Grazie Mille - Short Version

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• published: 12 Nov 2014
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THE CHAMBER OF COMMERCE, INDUSTRY, CRAFTS AND AGRICULTURE AREZZO English Version - 2 minutes - Video by Della Nesta...Advertising Agency Arezzo, Tuscany, Italy "Arezzo alone is enough to glorify Italy", wrote the poet Giosuè Carducci. With its many layers of art and history, this area was the cradle of the Etruscan civilization, with settlements dating back to prehistoric times and later an important Roman garrison. For a while, Arezzo was a free city, before becoming part of the Grand Duchy of Tuscany, and so absorbing the vibrant culture of the Renaissance. It has been the home of exceptional artistic and scientific talents throughout history; including Guido Monaco, the inventor of musical notation, Piero della Francesca, considered one of the greatest representatives of early Renaissance painting, and the sublime artist, Michelangelo Buonarroti. The Chamber of Commerce has always been on the side of the economic system of the Arezzo area and promotes the development of enterprises from their inception to the affirmation on the international markets. Arezzo has been home to many important crafts over the centuries, the most significant being the tradition of gold-working, which dates back to the fourteenth century and made the city's workshops famous throughout the courts of Europe. Today, this ancient technique continues in a gold district made up of about 1,200 companies. It is also celebrated in "Oro Arezzo", one of the most important international fairs dedicated to gold-working, silverware and jewellery, held every year in Arezzo's modern, functional Business and Conference Centre. The fashion industry is also flourishing, thanks to some top companies which combine expert craftsmanship and innovation to create brands with a worldwide reputation. The agro-food industry is very robust, exporting traditional Italian products over the world: olive oil, wine, salami, pasta, and so on. And then there are the electronics and engineering industries and manufacturers of prefabricated components. These are leading companies, developing advanced, cutting-edge technologies, in conformity with the very latest world standards. A forward perspective is offered by those companies in the Arezzo area that focus on technological innovation, providing high-level, hi-tech solutions which have met with approval all over the world. The National Chamber increases the value and supports technological development and product innovation, spreading the "Made in Italy" excellence throughout the world. From modern hotels to farm holiday centres - the perfect place for a relaxing holiday - from characteristic B & B.s in the historic centre to farmhouses hidden away in the valleys, Arezzo offers a rich variety of accommodation to ensure every stay is special and unique. A favourite destination for sports tourism, Arezzo provides many opportunities to practise a wide range of indoor and outdoor sports, including football, rugby, golf, tennis, mountain biking, horseback riding and rock climbing... The food and wine enthusiast will discover a gastronomic paradise in Arezzo. The gastronomic tradition of Arezzo focuses on the use of wholesome raw ingredients, reflecting its origins in simple farmhouse food. The culture is rich in high quality products, renowned throughout the world. Among the best is Chianina beef, a breed of cattle which produces the high-quality "Bistecca Fiorentina": the Italian steak par excellence. The healthiness of the climate, the richness of the land and the hilly landscape combine to produce excellent olive oils, as well as a fine heritage of DOCG red wines. These vibrant, intense wines are based on the Sangiovese grape, with Chianti, of course, as king of them all.