Shout for Shout,
SFS, SHOUTOUTS
MAN!!!! Just cruising right along, trying to build my IG presence.
Thanks for stopping by!
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Want more Instagram followers?
Don't take shortcuts, just produce decent content and actively engage with your niche and the audience will eventually grow organically. -
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Music Produced by:
http://soundcloud.com/qole
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SOCIAL:
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INSTAGRAM: http://www.instagram.com/leonlush
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FACEBOOK: http://www.facebook.com/leonlush
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TWITTER: http://www.twitter.com/leonlush
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VINE: http://vine.co/leonlush
#########
Gram By Gram (My
Mission) ###########
Hi there,
If this is your first time watching Gram by Gram, welcome… and thank you for being here. My name is
Leon, which may not mean a damn thing to you right now, and why should it? But it could eventually…
And that’s exactly the
point of this show.
How did you end up at this video? What brought you here? What did you “click” and from where did you “click” it from? Will your one-off impression of me offer enough incentive and perceived value for you to hit the subscribe button?
Will you watch
the whole video, or get bored at 30 seconds and click away to something else? Will you hop on the phone in your pocket (that you may already be on) and follow my Instagram page after seeing this? Have you even made it this far into this blurb or did you cmd(alt)+tab to another
Chrome window to watch two dolphins having sex with a hippopotamus?
These are the types of questions that big companies and brands are spending hundreds of thousands of dollars to try and answer in order to increase their reach and drive revenue for their brand through social media marketing, shareability, and audience retention. These also happen to be the types of questions I obsess over. I obsess over human behavior and how it relates to content consumption.
How are you consuming content, and what is leading you to it? How could you use information about people's media consumption habits to build a company or brand from the comfort of your home office? How do you become an online influencer? What kind of content should you create? How often do you need to be creating it? How can you leverage different platforms to help spread your name across multiple channels?
That’s what I’m hustling to figure out. There are thousands of brands and online influencers (big and small) that have it down cold; they have brainstormed, hustled, stayed up late nights, and executed a content strategy that provided enough value to garner attention and an audience. This is happening every day, all the time, 24/7/
365… all over the world… in thousands of different niches.
This series is a transparent look at my content strategy as it relates to Instagram. I’m putting in the work, and recording my steps a long the way so I can look back to see what I did right, what
I did wrong, and what I didn’t do that I should have. I am not a marketing expert. I am not a big business. I have limited resources, a day job, and limited time, just like most of you. When I started this series I had just over 4000 followers on Instagram, my goal is 500k. Lofty goals, I know.
My goal is also complete honesty, and community. My goal is to make mistakes, so you don’t have to. My goal is to have an outlet where I’m able to continue expressing myself despite the fact that I, like many of you, have tried and failed at many different creative ventures that I thought were my “thing”. My goal is to create content worthy of consumption, and shift gears when analysis tells me it's time. My goal is to take the name Leon
Lush, and make it synonymous with “that strange, kind of old dude that started a series about hustling Instagram and now has over 500k people that give a shit”.
I would love for you to become one of those people, in the most pseudo-humble way imaginable. But, if you should decide (like many of you will), that I am quite possibly the biggest waste of your time since you watched the entire box set of
Buffy the Vampire Slayer in one weekend, I won’t be offended…. at all.
I get it, the whole online world is collectively fighting for your attention… and if I don’t bring something to the table for your particular needs, I simply won’t get your attention. No hard feelings.
I can confidently take one on the chin, brush it off, and keep moving forward without losing an ounce of sleep because of one simple, rudimentary math equation
. 500,
000/7,000,000,000 = .0000714 !!
I only need 0.
007% of the world's 7Billion+ population to find my content worthy of their time in order to reach my goal.
The other 99.993% can go fly a kite full of fucks as far as I’m concerned. ;)
- published: 18 Dec 2015
- views: 1328